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How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

Shira Rubinoff from The Futurum Group notes that the rapid proliferation of AI in cybersecurity presents mixed implications for CISOs, highlighting a disconnect between their…
Review: CX Wins in March, Part 2

Review: CX Wins in March, Part 2

The Month of March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in Part 2 of a two-part article featuring partnerships…
Review: CX Wins in March, Part 1

Review: CX Wins in March, Part 1

March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in this Part 1 of a two-part article featuring…
A Look Back at CX M&As in March

A Look Back at CX M&As in March

Zendesk Acquires Ultimate and Moneypenny Buys Sunshine Communication Services
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX M&A activity in March, focusing on two key events: the acquisition by…
CX Partnerships for Statara, Playvox, and Mitto

CX Partnerships for Statara, Playvox, and Mitto

Collaborations Are Forged with CallHub, Five9, and MoEngage
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX partnerships between Statara and CallHub, Playvox and Five9, and Mitto…
New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

Partnerships Forged with Douglas, A Global B2B Travel Platform, and Miramar Group
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Zeotap, 3CLogic, and SAP Emarsys together with their…
New CX Research from Vonage, Reward Gateway, and MessageGears

New CX Research from Vonage, Reward Gateway, and MessageGears

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Vonage, Reward Gateway, and MessageGears….
CX Wins with Qualtrics, UKG, and Tattle

CX Wins with Qualtrics, UKG, and Tattle

Partnerships Succeed with University of Utah Health, Leslie’s Inc., and HTeaO
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Qualtrics, UKG, and Tattle together with their partners…

Featured Insights

Ericsson Introduces Wireless-First Branch Architecture for Agile, Secure Connectivity to Support AI-Driven Enterprise Innovation
The Futurum Group’s Ron Westfall shares his insights on why Ericsson’s new wireless-first architecture and the E400 fulfill key emerging enterprise trends, such as 5G Advanced, IoT proliferation, and increased reliance on wireless-first implementations.
Mark Lohmeyer, VP & GM Compute and ML Infrastructure at Google, joins the Six Five team to explore how Google Cloud's customized infrastructure meets the diverse needs of AI and cloud workloads.
Hayete Gallot, President of Customer Experience at Google, joins Patrick Moorhead and Daniel Newman to discuss the evolving role of customer experience in the AI-driven landscape.

Latest Research

Latest Insights

Altimeter and ARK Lead $100M Round in Hammerspace to Strengthen AI Infrastructure Performance

Altimeter and ARK Lead $100M Round in Hammerspace to Strengthen AI Infrastructure Performance

Brad Shimmin, VP and Practice Lead at The Futurum Group, examines why investors behind NVIDIA and Meta are backing Hammerspace to remove AI data bottlenecks…
Will Tableau’s New Enhancements Drive Use of Agentic AI Across the Enterprise

Will Tableau’s New Enhancements Drive Use of Agentic AI Across the Enterprise?

Looking Beyond the Dashboard: Tableau Bets Big on AI Grounded in Semantic Data to Define Its Next Chapter
Futurum analysts Brad Shimmin and Keith Kirkpatrick cover the latest developments from Tableau Conference, focused on the new AI and data-management enhancements to the visualization…
Partnering For Success: Field Alignment, Earnings, and Readiness with Google Cloud- Six Five On the Road

Partnering For Success: Field Alignment, Earnings, and Readiness with Google Cloud- Six Five On the Road

Colleen Kapase, VP at Google Cloud, joins Tiffani Bova to share insights on enhancing partner opportunities and harnessing AI for growth….
Ericsson Goes Wireless-First for AI Enterprises

Ericsson Goes Wireless-First for AI Enterprises

Ericsson Introduces Wireless-First Branch Architecture for Agile, Secure Connectivity to Support AI-Driven Enterprise Innovation
The Futurum Group’s Ron Westfall shares his insights on why Ericsson’s new wireless-first architecture and the E400 fulfill key emerging enterprise trends, such as 5G…
Google's Workload Optimized Infrastructure at Next '25 - Six Five On The Road

Google’s Workload Optimized Infrastructure at Next ’25 – Six Five On The Road

Mark Lohmeyer, VP & GM Compute and ML Infrastructure at Google, joins the Six Five team to explore how Google Cloud’s customized infrastructure meets the…
Google Cloud’s Customer Experience and Success at Next ‘25 - Six Five On The Road

Google Cloud’s Customer Experience and Success at Next ‘25 – Six Five On The Road

Hayete Gallot, President of Customer Experience at Google, joins Patrick Moorhead and Daniel Newman to discuss the evolving role of customer experience in the AI-driven…

NEWS BY INDUSTRY

Partners Include Virgin Atlantic, Alamar Foods, and Belle Tire
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Amperity, MoEngage, and UKG.
Topics Cover Funding for Silicon Valley’s Gleen and Finland’s Viedobot as Well as Klaviyo’s Filing for a Proposed IPO
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX funding activity for customer service startup Gleen and interactive video provider Videobot, along with news of Boston-based Klaviyo filing for an IPO.
Topics Cover Small Businesses and CRM, US Shoppers and AI, and AI for the Modern Contact Center
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research reports and survey findings from Zoho, SAP Emarsys, and Verint in collaboration with Five9.
Partners Include Biotech Firm, Road Ranger, Kura, La-Z-Boy, and Almosafer
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Veeva, Forrester, Avaya, InMoment, and MoEngage.
Acquired Companies Include Aivo, PowerReviews, Zevas, Horizn, and Hopin
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest M&A news and examines new CX acquisitions by Engageware, 1WorldSync, ResultsCX, Inbenta, and RingCentral.
Partners Include Department of Veterans Affairs, SaveMate, K&K Fashion, and Minerva CQ
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Medallia, MoEngage, Appier, and Luminoso Technologies.
Partners Include Summit Homes, Permanent TSB, Vodafone Spain, Forever 21, and Texas A&M University
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers SugarCRM, Medallia, Amdocs, Amperity, and Freshworks.
Partners Include Globe Telecom, Sunbelt Rentals, Voodoo Doughnut, Marelli, and Ascensos
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Amdocs, Perficient, Tattle, Semos Cloud, and Calabrio.
A Software Bill of Materials Can Dramatically Boost Enterprise IT Security
Todd R. Weiss, Senior Analyst with The Futurum Group, shares his insights after talking with Red Hat security expert Vincent Danen at Open Source Summit 2023 about maintaining a Software Bill of Materials for critical applications they are using.
Acquired Companies Include Aceyus, Spott, Humu, and Northpass; New Funding for India’s Kapture CX
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest mergers-and-acquisitions stories in the CX space including moves by Five9, Payoneer, Perceptyx, and Gainsight.
Tying Together Data and the Customer Journey To Find the Pain Points
Sherril Hanson, Senior Analyst at The Futurum Group talks with Glassbox CMO Asim Zaheer and offers a view into how customer journey mapping and analysis helps get to the “why” in digital user behavior.
Partners Include Styli, Shiseido Americas, Nibav Home Lifts, Sourcewell, and Sweaty Betty
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Freshworks, Amperity, Salesforce, Mitel, and mParticle.
Topics Include Poor Bank CX, CX Quality of US Brands, CX Use of Chatbots, and More
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX research reports and survey findings from 10x Banking, Forrester, Gartner, Qualtrics, and Coveo. In this edition, he writes about how poor CX is causing banks to lose customers; the decline of CX quality among US brands for the second straight year; the difference in sentiment toward AI between business executives and rank-and-file employees; and the difficulty of Gen Z and other young digital natives in finding information relevant to their work.
Open Source Success Means Tying Open Source to Your Core Business at Every Step
Todd R. Weiss, senior analyst with The Futurum Group, shares his insights after talking open source with Intel’s Arun Gupta at Open Source Summit 2023, including what enterprise IT leaders must analyze about how their developers should participate in contributing code to open source development projects.
Partnerships Span the Globe to Include Mobicom, Pronovias, SpiceJet, Kubota Tractor Corporation, and Jack in the Box
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Flytxt, Sprinklr, CleverTap, 8x8, and InMoment—and how their tie-ups benefit partners including Mobicom, Pronovias, SpiceJet, Kubota Tractor Corporation, and Jack in the Box.
Observability and Security Get Uplift From Generative AI
Steven Dickens, VP & Practice Leader at The Futurum Group shares his insights on the Dynatrace’s announcement of its Hypermodal AI capability, which is designed to improve observability and security in the digital age. By combining predictive, causal, and generative AI insights, Dynatrace Davis empowers businesses to automate issue identification and resolution, gain comprehensive security insights, and drive innovative improvements across their operations.
Topics Include CX/EX, Good or Bad CX, GigCX, Interacting with Brands, and Expert Video Consultations
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX research reports and survey findings from NTT Limited, Qualtrics XM Institute, Limitless, MoEngage, IrisCX.
Tie-Ups Benefit Hawaiian Airlines, ABN AMRO, Admiral Insurance, and Homesmiths
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX providers and their partners. In this edition, he examines initiatives from CX firms Redpoint Global, NICE, Genesys, Air India, and MoEngage—and how their tie-ups benefit partners that include Hawaiian Airlines, ABN AMRO, Admiral Insurance, and Homesmiths.

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