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Author: Keith Kirkpatrick

New Features Designed to Improve CSAT, Increase Productivity, and Accelerate Deal Cycles
Keith Kirkpatrick, Research Director with The Futurum Group, covers new AI features being embedded into Oracle Fusion Cloud CX with the goal of helping workers improve efficiency and engagement levels across sales, marketing, and support.
In this episode Keith Kirkpatrick discusses the news coming out of the Zendesk and Avaya Analyst Days, focusing on new product enhancements around AI, corporate strategy, and automation.
New GenAI Model Provides Greater Accuracy and Detail and Faster Generation
Keith Kirkpatrick, Research Director with The Futurum Group, covers Adobe’s beta release of Firefly Image 3 Foundation Model and a new beta version of Photoshop, which includes new features and capabilities.
New Packages Designed to Assist Businesses with Finance and Supply Chain Transformation
Keith Kirkpatrick, Research Director at The Futurum Group, covers the new RISE with SAP add-on packages for finance and supply chain modernization, which are designed to aid in the migration to SAP’s S4/HANA cloud ERP.
In this episode of Enterprising Insights, The Futurum Group Enterprise Applications Research Director Keith Kirkpatrick discusses the news coming out of Google Cloud Next, focusing on new product enhancements around AI, workspace, and security.
New AI-Driven Tools Focus on Improving Customer Efficiency and Satisfaction
Keith Kirkpatrick, Research Director with The Futurum Group, covers Zendesk’s announcement of a comprehensive CX and EX offering that is powered by AI and designed to improve efficiency and productivity for workers and customers.
Google Bringing Significant Features and Enhancements, But Are Key Messages Getting Lost?
Keith Kirkpatrick, Research Director with The Futurum Group, covers Google’s Workspace-related announcements from Google Cloud Next and discusses the impact of these enhancements on workers’ and Google’s strategy.
Price Hikes Are the First in About 5 Years, Reflecting Enhanced Product Value
Keith Kirkpatrick, Research Director with The Futurum Group, covers Microsoft’s Dynamics 365 price increases and discusses the factors that may be influencing the enterprise software vendor’s pricing strategy.
In this episode of The Futurum Tech podcast, Semos Cloud’s CTO Saso Ivanovski discusses the technological advances in HR Tech and the evolution of employee experience, and explains how Culture Intelligence will shape the future of HR landscapes.
Platform Designed to Provide CRM, Trusted AI, and Data Capabilities to Drive Automation and Faster Service
Keith Kirkpatrick, Research Director with The Futurum Group, covers the announcement of Public Sector Einstein 1 for Service, which is designed to address the productivity, efficiency, and data needs of government and public agency organizations.
Ken Reisman, VP of Digital Media for Enterprise at Adobe, joins Keith Kirkpatrick to share his insights on Adobe's innovation blitz and the evolving content landscape for modern enterprises. Discover how Adobe is staying ahead of the curve.
A Plethora of Features and Tools Mark the Workspace Announcements at Google Cloud Next
Keith Kirkpatrick, Research Director with The Futurum Group, covers Google’s Workspace-related announcements from Google Cloud Next and discusses the impact of these enhancements on workers and Google’s strategy.