Category: Data Analytics

October 1, 2024

Keith Kirkpatrick

Research Note

Adobe’s Holiday E-commerce Forecast: GenAI and Its Impact on Shopping Behavior

Generative AI Is Transforming the 2024 Holiday Shopping Experience With Personalized Recommendations and Smarter, More Efficient Retail Strategies

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on how generative AI is reshaping the holiday shopping experience, driving personalization, and transforming consumer behaviors for the 2024 season.

AI, Customer Experience, Data Analytics, Digital Transformation

September 16, 2024

Keith Kirkpatrick

Research Note

Zoho Announces Revamped Version of Zoho Analytics

BI Tool Leverages AI, ML, and Integrations to Help Organizations Surface Insights More Quickly

Keith Kirkpatrick, Research Director with The Futurum Group, discusses Zoho Analytics, its core features and benefits, and how the vendor must pivot its enterprise sales strategy to highlight business ROI.

AI, AI and Data Analytics, Business Information, Data Analytics, Enterprise Applications

August 2, 2024

Steven Dickens

Research Note

How AWS Boosted Amazon’s Q2 2024 Earnings

Steven Dickens, Chief Technology Advisor at The Futurum Group, shares insights on Amazon's Q2 2024 earnings, highlighting AWS's growth and strategic innovations.

AI, Business Information, Cloud, Data Analytics, Data Center

June 20, 2024

Lisa Martin

Marketing: Art and Science

The Intersection of Martech and PLG (Product-Led Growth)

Lisa Martin, CMO Advisor at The Futurum Group, and Madhukar Kumar, CMO of SingleStore, explore the intersection of MarTech and PLG and its influence on the sales - marketing relationship and the dynamics of creativity and analytics in modern marketing.

Cloud, Data Analytics, Data Management, Data Warehousing, Database

June 12, 2024

Dr. Bob Sutor

Research Note

AI in Context: Qlik Connects Data Analytics to AI

Qlik Continues Evolving Data Analytics Into a Data Quality Platform Critical for AI Applications

Dr. Bob Sutor of The Futurum Group reports on the announcements at the Qlik Connect conference in June. He discusses the company’s rich data analytics heritage, product evolution, and increasing incorporation of AI and the cloud.

AI, AI and Data Analytics, Cloud, Customer Data Platform, Data Analytics, Data Management

May 20, 2024

Paul Nashawaty & Sam Holschuh

Research Note

StarTree Unveils Real-Time Analytics Enhancements at Summit

Real-Time Insights with StarTree Cloud and Apache Pinot Integration

Paul Nashawaty, Practice Lead, and Sam Holschuh, Analyst, at The Futurum Group share their insights on the transformative impact of StarTree's real-time analytics enhancements on businesses' decision-making processes.

Application Development and Modernization, Data Analytics, Observability

April 11, 2024

Stephen Foskett & Sam Holschuh

Research Note

Starburst Launches Managed Icehouse Implementation

Simplifying Scalability, Performance, and Cost-Effectiveness for Enterprise Data Lakes

Stephen Foskett, President of Tech Field Day, and Sam Holschuh, Analyst at The Futurum Group, offer expert insights into Starburst's Managed Icehouse Implementation and its impact on the data analytics industry.

AI and Data Analytics, Data Analytics, Data Management, Database

February 29, 2024

Steven Dickens & Sam Holschuh

Research Report

Rocket Software’s Blueprint for Data Excellence: Unlocking Business Growth through Data Analytics, AI and Compliance

The Futurum Group’s latest research brief, Rocket Software’s Blueprint for Data Excellence: Unlocking Business Growth through Data Analytics, AI and Compliance, completed in partnership with Rocket Software, we discuss strategies for aligning data-driven goals with business outcomes, managing transactional data on core systems, and dealing with the intricacies of adopting emerging technologies, practical application and best practices enable CDOs on their journey to drive data-driven excellence.

AI, AI and Data Analytics, Data Analytics, Data Infrastructure, Hybrid Cloud, Infrastructure, and Operations

February 29, 2024

Steven Dickens & Sam Holschuh

Research Note

BMC’s Helix NetOps for CSPs: A Unified Approach to Network Management

Revolutionizing Telecommunications with AIOps and Unified Workflows

Steven Dickens, VP and Practice Leader, and Sam Holschuh, Analyst, at The Futurum Group share their insights on the importance of unified workflows, data, and processes across IT and NOC domains.

AI, Data Analytics, Hybrid Cloud, Infrastructure, and Operations

February 20, 2024

Daniel Newman & Sherril Hanson

Research Note

Twilio Q4 2023 Revenue Grows 5% YoY, Beating Targets

Solid Quarter as the Company Focuses on Innovation and Profitable Growth

Daniel Newman and Sherril Hanson of The Futurum Group break down Twilio’s Q4 2023 earnings, which saw the company exceed its guidance with a record quarter of revenue, non-GAAP income from operations, and free cash flow.

AI, Business Information, Contact Center, Customer Data Platform, Customer Experience, Data Analytics

February 13, 2024

Daniel Newman

Main Scoop Webcast

The Main Scoop, Episode 19: New Approaches for Monetizing Organizational Big Data

In this episode of The Main Scoop™, hosts Greg Lotko and Daniel Newman explore unique strategies for - and real examples of - collateralizing data assets with Doug Laney, best-selling author and fellow at West Monroe.