Category: Innovation

Lisa Martin, CMO Advisor at The Futurum Group, talks with Alicia Tillman, CMO of Delta Air Lines about Delta swarming the stage at SXSW 2024, and the marketing strategies it’s deploying to drive an award winning passenger experience.
In our latest research brief, Prioritizing EX and CX Via Digital Transformation and AI, done in partnership with GoTo, we explore the value proposition of such a transformation, the challenges faced by mid-market and SMBs, best practices for modernization initiatives, and the key considerations when selecting vendors to enable successful digital transformations of contact centers.
Horizon OS Is Meta’s Overdue Horse-Before-Cart Moment for XR Adoption
Olivier Blanchard, Research Director at The Futurum Group, shares his insights about Meta’s Horizon OS announcement, outlines how its app developer ecosystem may be the missing link in Meta’s mainstream market XR adoption strategy.
The Futurum Group’s Daniel Newman is joined by Dell Technologies’ John Boyle and Amy Price to discuss Dell’s recent study and research report, done in partnership with The Futurum Group, on device trust and hardware assisted security.
Patrick Moorhead and Daniel Newman are joined by Intel's Justin Hotard and Sachin Katti for an insightful discussion on Intel's strategic direction regarding Enterprise AI, which was covered this week during Intel Vision 2024.
Host Paul Nashawaty is joined by The Futurum Group's CEO, Daniel Newman, to dive into the transformative landscape of modern DevOps practices and methodologies and sheds light on how these innovations catalyze business growth and drive sustainable development strategies in today's dynamic market.
On this episode of The Six Five – On The Road, join hosts Daniel Newman and Patrick Moorhead for a conversation with Yossi Cohen, President and CEO at Ericsson North America at MWC 2024 on the future of 5G networks.
The Six Five team discusses What to Expect at MWC 2024
On this episode of The Six Five Webcast, hosts Patrick Moorhead and Daniel Newman discuss earnings for NVIDIA, Lenovo, and Synopsys, what to expect at MWC 2024, third generation Arm Neoverse, and the Intel Foundry Direct Connect event.
The Futurum Group’s latest research brief, Uncovering New IT Asset Strategies Hiding in Plain Sight --completed in partnership with HPE-- explores how taking an IT asset lifecycle approach to your tech estate can help organizations create economic agility, drive innovation and support sustainability goals.
The Futurum Group’s latest research brief, Building Economic Agility Through All Stages of Tech Lifecycles--completed in partnership with HPE-- explores how taking an IT asset lifecycle approach to your tech estate can help organizations create economic agility.

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