Futurum principal analyst Shelly Kramer provides analysis of Salesforce’s renaming of its Tableau CRM product to Salesforce CRM Analysis and discusses the impact of recently announced features to be rolled out this summer.
Futurum’s principal analyst Shelly Kramer explores Google Cloud’s announcement of the launch of its new Retail Search, a tool designed to help ecommerce retailers address and mitigate cart abandonment and level up on the customer experience front. In combination with Google Cloud’s other retail tools, this is a smart move for Google Cloud as it continues to try and gain traction in the cloud wars.
Twilio has released its third annual State of Customer Engagement Study exploring the opportunities and challenges for customer experience and why companies must make the investments to get customer engagement and experience right. Futurum's principal analyst Daniel Newman breaks down the findings and key actions from this year's study.
