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Category: Automation

Zendesk Announces Outcome-based Pricing Model for AI Agents
Keith Kirkpatrick

Zendesk Announces Outcome-based Pricing Model for AI Agents

Significant Shift in its Pricing Model Focuses on Automated Resolutions to Deliver Value to Customers
Keith Kirkpatrick, Research Director with The Futurum Group, shares his insights on Zendesk’s announcement of outcomes-based pricing for its gen AI-powered agent technology, and discusses the challenges and opportunities for vendors and customers.
Scandit Empower Features Innovation in Retail and Beyond
Keith Kirkpatrick

Scandit Empower Features Innovation in Retail and Beyond

Technology Removes Friction Associated with Moving Data Between Physical and Digital Realms
Keith Kirkpatrick, Research Director with The Futurum Group, shares his insights on Scandit’s Empower 2024 event, and discusses the key commonalities among successful implementations of smart data capture technology.
Cisco Bolsters AI Security with Planned Acquisition of Robust Intelligence
Krista Case

Cisco Bolsters AI Security with Planned Acquisition of Robust Intelligence

AI Security Gets a Boost: Cisco to Buy Robust Intelligence
Krista Case, Research Director with The Futurum Group, covers Cisco’s planned acquisition of Robust Intelligence for AI security.
The Impact of Marketing AI Councils on Businesses - Marketing Art & Science, Episode 9
Lisa Martin

The Impact of Marketing AI Councils on Businesses – Marketing Art and Science – Episode 9

In this episode of Marketing Art and Science, we discuss modern marketing leadership and the impact CMO Laura Heisman has made at multiple companies with Marketing AI Councils.
IBM Reports Q2 2024 Financial Results: Key Insights and Performance Review
Steven Dickens

IBM Reports Q2 2024 Financial Results: Key Insights and Performance Review

Steven Dickens, Chief Technology Advisor from The Futurum Group, shares insights on IBM's strong Q2 2024 performance, driven by strategic investments in AI and hybrid cloud solutions.
Salesforce Debuts Einstein Service Agent
Keith Kirkpatrick

Salesforce Debuts Einstein Service Agent

Dynamic Chatbot Is Designed to Support Seamless Collaboration Between Digital and Human Workforces
Keith Kirkpatrick, Research Director with The Futurum Group, covers Salesforce’s Einstein Service Agent, which is designed to help improve self-service and agent-driven support experiences by leveraging AI and automation.
Leveraging CDPs to Support Access to Data AI and Automation
Keith Kirkpatrick

Leveraging CDPs to Support Access to Data, AI, and Automation

In our latest Market Insight Report, Leveraging CDPs to Support Access to Data, AI, and Automation, we define the CDP market, detail the top market drivers, discuss the core capabilities that should be embedded in any CDP solution, discuss pricing structures, identify how CDPs are deployed within the technology stack, cover the key functionality of CDPs, and discuss key market trends.
Unlocking the Power of AI in Marketing at Boomi
Lisa Martin

Unlocking the Power of AI in Marketing at Boomi

Lisa Martin, CMO Advisor at The Futurum Group, and Boomi CMO Alison Biggan explore the power of AI and automation in marketing. Alison shares career insights, successful marketing initiatives, and how Boomi uses AI and automation to enhance customer engagement.
Synopsys At DAC
Daniel Newman

Synopsys At DAC

The Six Five team discusses Synopsys At DAC
How Automated Batch Release Management Can Transform the Pharmaceutical and MedTech Industries and Enhance Patient Care
Keith Kirkpatrick and Daniel Newman

How Automated Batch Release Management Can Transform the Pharmaceutical and MedTech Industries and Enhance Patient Care

In this research brief, How Automated Batch Release Management Can Transform the Pharmaceutical and MedTech Industries and Enhance Patient Care-- done in partnership with SAP-- we address the challenges faced by pharmaceutical manufacturers with managing the batch release process, discuss the best practices for automating this process, and discuss SAP’s solution designed to specifically address these challenges.
Dr. Bob Sutor and Keith Kirkpatrick

SAP to Acquire Digital Adoption Platform and AI Provider WalkMe

WalkMe Strengthens SAP’s Portfolio for AI-Based Business Automation and Transformation
The Furturum Group’s Dr. Bob Sutor and Keith Kirkpatrick examine SAP’s planned acquisition of Digital Adoption Platform provider WalkMe. The acquisition enhances SAP’s business automation and transformation portfolio with additional AI capabilities.
AI in Context: WalkMe’s Workflow Automation Preps Users for AI Success
Dr. Bob Sutor

AI in Context: WalkMe’s Workflow Automation Preps Users for AI Success

WalkMe’s New AI Tools Advance the State-of-the-Art for Automating Business Processes
The Futurum Group’s Dr. Bob Sutor discusses how WalkMe is using AI to improve user productivity and efficiency by automating processes across essential business software tools and platforms.
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