Category: CRM

Strengthening Customer Experiences for the Older Generation Is a Key Opportunity, But Requires Distinctive Practices and Processes
Achievements in the Past Year Include Solid Growth, New Partnerships, and Industry Acclaim
Futurum principal analyst Shelly Kramer provides analysis of Salesforce’s renaming of its Tableau CRM product to Salesforce CRM Analysis and discusses the impact of recently announced features to be rolled out this summer.
Four CX Firms Secure Fresh Funds; Optimove Acquires Kumulos
Customers From New Collaborations Include BWT Alpine F1 Team, Hand & Stone Massage, Gymshark, Tec-Med, and Made For Freedom
Organizations Need to Have a Plan For Fighting Fake News Before It Impacts CX
Reports Look Into Customer Turnover, US Healthcare Workers, Asia Pacific Businesses, Marketing Campaigns, and A Shorter Work Week
Futurum Research analysts Daniel Newman and Todd R. Weiss dissect Salesforce’s latest Q4 and FY2022 earnings report, which saw the CRM vendor bring in record revenue of $7.3B and $26.49B, respectively.
The New Solution Is Video Optimized and Has Unified Communications Capabilities
CRM Data Once Thought Good Turned Out to Be of Poor Quality, Costing Sales
Acquisitions by Salesforce, LumApps, and Phenom; New Funding for RudderStack and remberg
Azadea Group and MoEngage; UserTesting and Quantum Metric; Wealthify and Talkdesk; Liferay and the US Post Office

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