Category: CRM

Futurum Chief Analyst Daniel Newman looks at Salesforce’s Q4 2023 earnings that handily beat analyst estimates and what it means for the company moving forward.
Futurum analyst Todd R. Weiss shares his insights about Salesforce sustainability efforts aiding emerging markets as the cloud-based CRM vendor works to support renewable energy in underdeveloped parts of the world.
Dave Lehman, Birdeye COO and President of Go-To-Market, Talks About Local Business Focus and the Company’s Growth
Futurum principal analyst Shelly Kramer explores the new cloud capabilities in the Oracle Retail platform designed to make it easier for retailers to manage pricing and promotion strategies. At a time when consumer attention is disjointed at best, combined with the reality that economic challenges abound, a solution designed to help retailers deliver well-crafted campaigns and promotions and serve up offers that attract and entice consumers is a significant offering at a key time.
Steve Vonder Haar, senior analyst at Wainhouse Research, part of The Futurum Group family of companies, dives into the new partnership between Adobe and RainFocus, made with the intention of improving data management and overall business value.
End-to-End Interactions Allow B2B Customers to Streamline Operations
The Six Five On The Road at CES 2023. Patrick Moorhead and Daniel Newman talk with Nakul Duggal, Senior Vice President and General Manager, Automotive at Qualcomm.
Customer Service Shifting Away from Live Interaction Was Not the Only Major Movement in the Last Year
Stewart Butterfield, CEO of Slack, will be leaving Salesforce in January, just two years after Salesforce announced it was acquiring the company. Futurum's principal analyst Daniel Newman takes a look at this news, and what we can expect for the company going forward.
Futurum analysts Daniel Newman and Michael Diamond discuss Salesforce’s Q3 2023 earnings results, coupled with the adjustments it has made, should help propel the company for market share gains and profitable growth in the future.
Offering Alternative Options and Explaining Reasoning and Rationale Go a Long Way
Firm’s Analyst Day Provides Customers Opportunity to Discuss What Matters to Them

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