Category: Enterprise Applications

The Futurum Group senior analyst Sean Spradling explores news of Zoom’s partnership and investment in Anthropic, the creators of the Claude AI Assistant, and Zoom’s plans to incorporate Claude across the platform, with the first step being in Contact Center. There are some challenges, and Zoom will have work cut out for them on this front, but it will be interesting to see how adept Zoom is at handling customer data as the company’s number of partners grows.
Enterprise+ On-Premises Sales Automation Platforms Gets Upgraded UI, Capabilities, and Interfaces
The Futurum Group’s Shelly Kramer reviews the recent announcement by SAP introducing generative AI into its cloud platform. The new tools are introduced as SAP Business AI, which is aimed to leverage AI to assist customers in various aspects of the sales and customer management process in some pretty exciting ways.
The Futurum Group’s Shelly Kramer covers news from the SAP Sapphire event this week in Orlando of SAP’s collaboration with Microsoft to integrate generative AI with its SAP SuccessFactors solution for talent management and development, intended to address the challenges of the talent gap and learning management.
The Futurum Group’s Steven Dickens offers his take on the latest announcements from NeuroBlade and Dell Technologies today, which he opines validates NeuroBlade's approach and offers businesses a powerful tool to make better decisions faster and gain a competitive advantage in today's data-driven world.
The Futurum Group’s Shelly Kramer explores Cisco’s recent announcement of its new Cisco Capital Business Acceleration Program being offered through Cisco Capital embracing Buy Now, Pay Later financing. Designed to help customers make tech investments, deferring payments until January 2024 — but will it fly?
Sean Spradling, Senior Analyst at The Futurum Group, discusses the beta release of Zoom huddles, the experience of the product, and the longer-term implications of the new form of communication.
Krista Macomber, senior analyst at Futurum Research (formerly known as Evaluator Group), covers Kyndryl’s collaboration with Fortinet to support Zero Trust and cyber resiliency from a network perspective.
The Futurum Group’s Ron Westfall explores why Spectrum Enterprise, in collaboration with Cisco, can fulfill the topmost cybersecurity demands of businesses through the new enhanced cybersecurity options backed by its service support acumen. Both Managed Network Edge and Enterprise Network Edge include professional integration and management to assist IT teams layer the new cybersecurity capabilities into their network, which can prove critical in the initial adoption of a SASE architecture.
The Futurum Group’s Shelly Kramer takes an in-depth look at what the Salesforce announcement of integrating Einstein GPT in Salesforce Sales Cloud means for sales teams and their customers. Automated sales capabilities, intelligent insights to help drive strategy, and delivering on the personalized interactions that customers demand at scale are a few of the reasons to be excited about this news.
The Futurum Group’s principal analyst Shelly Kramer examines the newly announced collaboration between Salesforce and Accenture to create an acceleration hub for gen AI for CRM tech, and shares thoughts on what it will mean for generative AI for CRM adoption, in particular, the scaling up of Einstein GPT for CRM technologies.

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