Author: Keith Kirkpatrick

Lidar Technology Provider Sees Path to Profitability by 2025
Daniel Newman and Keith Kirkpatrick at The Futurum Group cover Luminar’s Q2 2023 earnings, and examine the key factors that will help position the LiDAR technology provider for future success in late 2023 and beyond.
Support for Integrations to Help Customers Run Best-in-Breed Applications With Zoom Functionality
Keith Kirkpatrick, Research Director at The Futurum Group covers Zoom’s newly announced Developer Ecosystem Framework, and discusses how it will be used to support current customer application preferences while also setting the table for future platform sales opportunities.
Strong Revenue Growth Driven by Healthy Enterprise Cloud Bookings and Rising ARR
Steven Dickens, VP and Practice Leader and Keith Kirkpatrick, Research Director at The Futurum Group share their insights on OpenText’s Q4 and FY 2023 earnings. OpenText Inc. has reported strong Q4 and FY 2023 performance, driven by significant growth in ARR and cloud bookings. Notably, the company achieved its tenth consecutive quarter of organic growth in constant currency for both cloud and ARR. OpenText also launched a new version of its customer experience management platform, integrating technology from its acquisition of Micro Focus setting a target to return Micro Focus to organic growth in 2024.
Service Management Vendor Also Announces New AI-Embedded SKUs for ITSM, CSM, and HRSD Offerings
Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into ServiceNow’s AI product strategy, covering the announcement of two new generative AI tools for the Now Platform, as well as the forthcoming generative AI-infused premium SKUs to enhance its ISTM, CSM, and HRSD offerings.
New Consortium Will Promote Standardization, Development, Evolution, and Growth of 3D Content Industry
Keith Kirkpatrick, Research Director at The Futurum Group, covers the announcement of the Alliance for OpenUSD, a consortium announced to support the development of a 3D content standard and innovation, and discusses the need for such a standard with technology that can be deployed across a plethora of use cases and industries.
Customer Experience (CX) dashboards focus on 7 segments of the market including Contact Center, Customer Data & Analytics, Customer Data Platform, Customer Data Feedback, Customer Relationship Management, Employee Experience, and Personalization & Optimization.
New Program Combines an AI Front End, Development and Compute Resources, and AI Transformation Services
Keith Kirkpatrick, Research Director at The Futurum Group covers the announcement of AI Lighthouse, a program launched by ServiceNow, Nvidia, and Accenture, to help clients quickly develop and scale generative AI, and ponders whether this offering could be viewed as a “generative-AI-in-a-box” offering, albeit a complex and customizable one.
Dynamics 3Enterprise and Premium Customers Can Access Copilot Within Their Existing Licenses
Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into Microsoft’s decision to provide Copilot GPT features within the license terms of its Enterprise and Premium versions of the Dynamics 365 family of products, and discusses the benefits and challenges for the company and its customers.
Vendor Highlights Main Types of SaaS Breaches, Provides 14 SaaS Security Recommendations, and 3 Future Predictions
Keith Kirkpatrick, Research Director at The Futurum Group, covers the release of Valence’s 2023 State of SaaS Security report, and details the best practices for mitigating risk by tightening access procedures, even at the risk of creating more worker friction.
SaaS Giant Unveils Pay Now, Snapchat for Commerce, Reorder Portal, and Order Support Features to Enable the Efficient Creation of Purchasing Experiences Across Channels
Keith Kirkpatrick, Research Director at The Futurum Group, covers Salesforce’s enhancements to its Commerce Cloud offering, which include support for in-channel purchasing experiences, AI-driven reordering tools, AI-powered service-to-commerce tools, and the ability to create Snapchat ads on the platform, and discusses how these tools can drive additional revenue.
Mediapolis Savings Bank and Salem Five Bank Go Live at Launch of Instant Payment Rail via Fiserv
Keith Kirkpatrick, Research Director at The Futurum Group, focuses on the recent announcement by Fiserv on the launch of FedNow, the Federal Reserve’s instant payment service, and discusses the benefits of real-time payments for customers, businesses, and payment processors.
Service GPT, Sales GPT, and the Einstein GPT Trust Layer Features and Pricing Are Now Public
Keith Kirkpatrick, Research Director at The Futurum Group covers the general availability of Salesforce’s generative AI offerings within Sales Cloud and Service Cloud, and discusses the potential strategy enterprises may use to roll out these features based on Salesforce’s pricing model.

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