Category: Digital Transformation

Microsoft’s move to make Power Automate Desktop free is a major power play, giving enterprise customers every reason to turn to a familiar partner for their RPA and intelligent automation needs. And that is probably making a whole lot of other vendors pretty nervous.
Fast Company awarded Honeywell for its leadership in innovation for the work it is doing on Quantum Computing and helping in the pandemic.
Marvell enlarges its OpenRAN ecosystem credentials by providing a 4G/5G OpenRAN design for Evenstar. The move boosts its OpenRAN support credibility with both OEMs and operators, which is critical for Marvell to win both mind and market share in the already hotly contested OpenRAN segment. The Evenstar initiative is key to Marvell’s overall competitiveness as the company reported in its Q4 2020 results that its quarterly growth mostly came from its Networking business, which benefitted from accelerating 5G builds and Cloud’s continued strength. The overall growth for the Networking business was 22%. As such, I expect Marvell’s goal to support having Evenstar equipment ready for network operator trials by next year takes on more importance in assuring the company’s long-term competitiveness.
Some companies are leading the push for better data privacy and are being rewarded with customer loyalty. Here are the standouts you might not have heard about.
The FCC’s just announced Emergency Broadband Benefit program addresses the digital divide with a $50 monthly internet subsidy aimed at assisting low-income individuals gaining temporary internet access. Futurum’s Shelly Kramer explores the program, the benefits, and the challenges ahead in this initiative to breach the digital divide in the US.
Microsoft finally optimizing its unified Office mobile app for Apple’s iPad devices isn’t just great news for iPad users – it’s also a clear signal from Microsoft that it intends to be more proactive about servicing segments of its ecosystem that may have, until now, been under-prioritized. Microsoft has also designed for specific segments of the Office User ecosystem, which is impressive. This ability to understand the user preferences and nuances involved in these unique segments of its ecosystem makes it clear that Microsoft has spent time and resources learning what these users’ needs are and that it has developed solutions so as to best to meet them.
In this LinkedIn Live episode of the Futurum Tech Webcast – Interview Series, Futurum’s Shelly Kramer is joined by Tim Yates, the CEO of DataXstream for a conversation around how wholesalers are benefitting from DataXstream’s OMS+, an order management solution accessible through the SAP Store that helps wholesale distributors offer customers fast, reliable service. They covered some key benefits of OMS+, shared some customer/industry use case examples, and then closed the conversation with a preview of some new features coming to OMS+ including features related to the integration of artificial intelligence (AI) and machine learning (ML) into the platform and the exciting benefits that will afford users.
6G technology will have a big impact on devices, the market, and on communications in remote areas and beyond and Futurum’s Shelly Kramer takes a quick look at the market and some of the players. While we’re a ways away from the realities of 6G, it’s exciting to think about what’s ahead. It’s also exciting to see many leaders in Big Tech already making progress and getting involved. Some early industry players in the 6G space include Nokia, who heads project Hexa-X, the European Commission’s flagship 6G research initiative, and Ericsson, who will manage the technical aspects of the program. Other partners (today anyway) include Siemens, Intel, Telefonica, TIM, and Orange. 5G’s all the buzz today, but 6G, that’s going to be a whole different ballgame.
Could Microsoft Viva’s plan to humanize the workplace be the key to boosting employee productivity, creativity, and retention? Seeing technology now being used to re-humanize the workplace, humanize workflows, and give people rather than systems more agency and initiative, seems to Futurum’s Olivier Blanchard to be a very positive and welcome change in the enterprise. Microsoft’s new Viva employee experience platform certainly appears to be aiming to deliver on that vision.
In this interview as part of our Futurum Tech Webcast – Interview Series, host Shelly Kramer sat down with Josh Teitelman, VP of Customer Experience at Allstacks and John Steinmetz, CTO of Convo Communications, for a conversation about building a high performing engineering team, and what the secret sauce is that makes that goal a reality.
Just as consumer marketing teams have found AI-driven martech to help them reach their buyers where they are, B2B marketing teams are starting to realize that AI can do similar things to enhance their business customers’ journeys.
Cisco’s new Catalyst products, aimed at seeding 5G and SASE across the WAN edge, bolster its competitive prospects in the SD-WAN/SASE market segment and the WAN Edge realm against formidable foes such as VMware, Fortinet, Versa, HPE, and Juniper. The move also boosts industry awareness of the company’s pivotal role in accelerating 5G adoption across enterprise environments. Futurum’s Ron Westfall covers why that’s a smart, strategic move.