Futurum principal analyst Shelly Kramer covers Amazon’s news out of CES 2023 where ambient intelligence most decidedly took center stage. This was especially obvious in the Amazon Experience Area, where attendees could see and experience the possibilities of the ambient smart home and see for themselves Amazon’s ambient intelligence vision for the smart home, where technology fades into the background and is present, only when needed. That’s where the next phase of Matter is key, providing easier ways to connect devices and provide ambient experiences.