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What we do
Business Economic Value
Data & Intelligence
Media Activation & Custom Projects
Research & Advisory
Testing, Labs & Validation
What we cover
2025 Research Agenda: Key Topics and Coverage Areas
Futurum Research 2025: Key Issues and Predictions
Artificial Intelligence Software and Tools
Artificial Intelligence Devices
Channels and Go-to-Market
CIO Insights
Cybersecurity
Data Management and Analytics
DevOps and Application Development
Enterprise Applications
Semiconductors
News and Insights
The Futurum Network
Insights
Research Reports
Futurum Intelligence
Futurum Labs Research Library
Industry News
Vertical Insights
Technology Insights
Portfolio Companies
Signal65
Six Five Media
Tech Field Day
Techstrong
Visible Impact
Media
The View from Davos 2025
Techstrong Live Stream
Futurum Tech Webcast
The Six Five Webcast
The Main Scoop
™
Making Markets Podcast
Infrastructure Matters
The 5G Factor
DevOps Dialogues
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Marketing: Art & Science
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Author:
Keith Kirkpatrick
November 1, 2022
Keith Kirkpatrick
Industry News
Managing Menu Hacks to Ensure Efficiency and Good CX
Allowing Too Much Customization Can Hurt Restaurants and Their Employees
Channels & Go-to-Market
October 21, 2022
Keith Kirkpatrick
Industry News
Background Noise Elimination a Key to Ensuring Good Interactions Through Voice
AI Technology Offers One Method for Suppressing Noise on Both Ends of a Call
Artificial Intelligence Software and Tools
,
Enterprise Applications
,
Semiconductors
October 17, 2022
Keith Kirkpatrick
Industry News
Customer Authentication – Efficiency Is Important to Ensuring a Good Experience
A Negative Personal Experience Provides Reminder of All That Goes into Positive CX
CIO Insights
,
Enterprise Applications
October 13, 2022
Keith Kirkpatrick
Industry News
Creating Compelling Customer Experiences to Entice People to Attend In-Person Events
Scheduling, Cost, Convenience, and Competition Are Among the Factors to Consider
October 12, 2022
Keith Kirkpatrick
Industry News
Using CX as a Strategy for Managing Economic Downturns
AI, Automation, and Customer Retention Activities Could Help Businesses Weather Bad Times
Artificial Intelligence Software and Tools
October 5, 2022
Keith Kirkpatrick
Industry News
Providing Real-Time Feedback to Improve CX
Technology and Coaching Measures Can Be Taken to Analyze and Tweak Feedback Interactions
CIO Insights
October 5, 2022
Keith Kirkpatrick
Industry News
Using Pricing Strategies to Influence CX
Pricing Remains Important to Customers, but Companies Have Flexibility in How They Use It
Channels & Go-to-Market
September 19, 2022
Keith Kirkpatrick
Industry News
Leveraging CDPs to Turn Customer Data into Action
Customer Data Platforms Unify Data into an Always Current, Single Source of Truth
Enterprise Applications
September 19, 2022
Keith Kirkpatrick
Industry News
How Social Listening Can Improve CX
Brands Using Social Listening Can Assess Advertising Campaign Effectiveness, Identify Social Influencers, and More
CIO Insights
September 16, 2022
Keith Kirkpatrick
Industry News
Mitigating Product Design Issues with CX
Simply Acknowledging Problems Customers Are Having and Keeping Them Updated Goes a Long Way
Enterprise Applications
September 13, 2022
Keith Kirkpatrick
Industry News
Reducing Negative Peaks to Improve CX
AI Technology Provides One Path to Finding and Limiting Bad Experience in the Customer Journey
Enterprise Applications
September 12, 2022
Keith Kirkpatrick
Industry News
Managing Customer Complaints Effectively and Efficiently
Deal with Issues, Even Those Resulting from Customer Ignorance, Quickly and with Empathy
Enterprise Applications
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