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What we do
Business Economic Value
Data & Intelligence
Media Activation & Custom Projects
Research & Advisory
Testing, Labs & Validation
What we cover
2025 Research Agenda: Key Topics and Coverage Areas
Futurum Research 2025: Key Issues and Predictions
AI Platforms
Cybersecurity & Resilience
Data Intelligence, Analytics, & Infrastructure
Digital Leadership & CIO
Ecosystems, Channels, & Marketplaces
Enterprise Software & Digital Workflows
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Semiconductors, Supply Chain, & Emerging Tech
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News and Insights
The Futurum Network
Insights
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Futurum Labs Research Library
Industry News
Vertical Insights
Technology Insights
Portfolio Companies
Signal65
Six Five Media
Tech Field Day
Techstrong
Visible Impact
Media
The View from Davos 2025
Techstrong Live Stream
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The Main Scoop
™
Making Markets Podcast
Infrastructure Matters
The 5G Factor
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Marketing: Art & Science
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Author:
Keith Kirkpatrick
May 17, 2023
Keith Kirkpatrick
Industry News
SugarCRM Enterprise Release Features New User Experience Improvements
Enterprise+ On-Premises Sales Automation Platforms Gets Upgraded UI, Capabilities, and Interfaces
Enterprise Software, & Digital Workflows
May 15, 2023
Keith Kirkpatrick
Industry News
Salesforce Introduces Generative AI-Enabled Version of Tableau
Tableau GPT Creates “Easy Button” for AI-Powered Analytics and Visualizations
AI Platforms
,
Data Intelligence, Analytics, & Infrastructure
May 12, 2023
Keith Kirkpatrick
Industry News
Zendesk Launches Conversational Commerce Capabilities
CX Platform Expands Partnerships with Meta and Shopify to Enable Businesses to Provide Support, Marketing, and Sales Activities within Messaging Conversations
May 12, 2023
Keith Kirkpatrick
Industry News
SMB Customers Expect Fast Resolution and Digital Engagement Across Multiple Channels
Vonage Survey Illustrates That Consumers Have Similar Service Expectations for Digital Engagements, Regardless of Providers’ Size
Digital Leadership & CIO
May 10, 2023
Keith Kirkpatrick
Industry News
TTEC Holdings Announces Expanded Suite of Generative AI-Enabled CX Solutions
Generative AI Tools Will Help Support Live Agent Performance Improvement
AI Platforms
,
Enterprise Software, & Digital Workflows
May 10, 2023
Keith Kirkpatrick
Industry News
Designing Virtual Agents and Chatbots for Better Customer Engagements
TalkDesk Conversation Expert Highlights Best Practices for Virtual Agent Design
AI Platforms
,
Enterprise Software, & Digital Workflows
May 9, 2023
Keith Kirkpatrick
Industry News
Five9 Renaming CCaaS Solution; Highlights New Customer Case Studies
Vendor Seeks to Highlight Platform’s Full CX Capabilities, Beyond Just Live-Agent Customer Service
Enterprise Software, & Digital Workflows
May 8, 2023
Keith Kirkpatrick
Industry News
Cisco Focuses on Speedy Implementation and Complexity Reduction to Win Customers
Banking Customers Turn to Fast and Flexible Solutions to Handle Agent Onboarding and Hybrid Work
AI Platforms
,
Enterprise Software, & Digital Workflows
May 4, 2023
Keith Kirkpatrick
Industry News
LivePerson Launches Generative AI Products and Tools
Deployment of New AI Tools Includes a Focus on Customer Safety and Control
AI Platforms
,
Enterprise Software, & Digital Workflows
May 3, 2023
Keith Kirkpatrick
Industry News
Creative Virtual Using Vectorization to Limit ChatGPT Hallucination
Preapproved Content Matched to Prompt Inputs Eliminates Risk of Incorrect Responses
AI Platforms
,
Ecosystems, Channels, & Marketplaces
April 28, 2023
Keith Kirkpatrick
Industry News
The Pitfalls of Leaning into DEI Issues without Conducting Customer Research
Internal Pre-Campaign Research and Social Listening Could Have Informed Bud Light’s Advocacy Strategy
Digital Leadership & CIO
April 24, 2023
Keith Kirkpatrick
Industry News
Survey Finds Consumers Are Wary of Generative AI
DISQO Issues a Report Focused on Consumers’ Experiences with and Perceptions of Generative AI
AI Platforms
,
Digital Leadership & CIO
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