Category: Data Intelligence, Analytics, & Infrastructure

Epicor Prism's Cognitive ERP Push: Can Embedded AI Agents Redefine Manufacturing Outcomes?
June 25, 2026

Epicor Prism’s Cognitive ERP Push: Can Embedded AI Agents Redefine Manufacturing Outcomes?

Epicor Prism launches across European markets, embedding vertical AI agents directly into Kinetic ERP to help manufacturers turn operational data into actionable insights and automate complex workflows in real-time....
Everpure's Data Primacy Bet From Storage to System of Record
June 25, 2026

Everpure’s Data Primacy Bet: From Storage to System of Record

Fernando Montenegro, VP at The Futurum Group, analyzes Everpure Accelerate 2026: the rebrand from Pure Storage, the data-primacy thesis, Data Intelligence and Data Stream, a growing security story, and what...
Can Genesis Workbench Break the Bottleneck for AI-Driven Drug Discovery?
June 25, 2026

Can Genesis Workbench Break the Bottleneck for AI-Driven Drug Discovery?

Databricks and NVIDIA launched Genesis Workbench, an open platform unifying GPU-accelerated AI tools for drug discovery while addressing critical bottlenecks in fragmented toolchains and data security risks....
Modern Data Pipeline Design Is Now a Boardroom Issue, Not Just an IT Detail
June 24, 2026

Modern Data Pipeline Design Is Now a Boardroom Issue, Not Just an IT Detail

Modern data pipelines directly shape business agility, cost efficiency, and risk. Research shows 73.6% of organizations plan to increase spending on analytical platforms, signaling that pipeline modernization is now strategic....
Databricks Data + AI Summit: Looking Beyond the Database Through Unified Transactions, Analytics, and Agentic AI
June 22, 2026

Databricks Data + AI Summit: Looking Beyond the Database Through Unified Transactions, Analytics, and Agentic AI

Brad Shimmin, Chief Analyst at Futurum, shares his insights on Databricks' 2026 Summit announcements, detailing how the unification of transactional and analytical data via LTAP lays the groundwork for truly...
Agentic AI
June 17, 2026

Is Databricks CustomerLake the Agentic CDP That Breaks Martech’s Silos for Good?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Databricks CustomerLake's agentic AI consolidates marketing stacks, automates campaigns, and solves fragmentation in traditional customer data platforms....
Agent Trust
June 16, 2026

Will Salesforce and Databricks Redefine AI Agent Trust or Deepen Platform Lock-In?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines how Salesforce and Databricks are addressing enterprise demands for trustworthy AI agents while potentially deepening platform...
Mercedes-Benz Korea’s Semantic Layer Shows Why AI Needs Trusted Business Logic
June 13, 2026

Mercedes-Benz Korea’s Semantic Layer Shows Why AI Needs Trusted Business Logic

Mercedes-Benz Korea leverages Databricks Unity Catalog to build an AI-ready semantic layer that unifies 500+ KPI definitions across BI and AI tools, demonstrating how trusted business logic drives enterprise AI...
Can Zoho’s Nathu La Server Redefine Enterprise Stack Sovereignty and TCO for AI
June 12, 2026

Can Zoho’s Nathu La Server Redefine Enterprise Stack Sovereignty and TCO for AI?

The Futurum Group’s Keith Kirkpatrick and Brad Shimmin share their insights on Zoho’s Nathu La server, and discuss the impact on the SaaS market, end customers, and Zoho’s competitors....
Oracle Q4 FY 2026: AI Workloads Accelerate Cloud and Database Growth
June 12, 2026

Oracle Q4 FY 2026: AI Workloads Accelerate Cloud and Database Growth

Futurum Research reviews Oracle Q4 FY 2026 earnings, focusing on AI-driven cloud infrastructure growth, agentic AI commercialization moves, multicloud database traction, and FY 2027 outlook....
Aer Lingus Bets on Data Fluency Over Hype, Is This the Real Path to AI Scale?
June 12, 2026

Aer Lingus Bets on Data Fluency Over Hype, Is This the Real Path to AI Scale?

Aer Lingus redirects IT budget toward unified data platforms powered by Databricks, prioritizing data governance and literacy over trend-chasing. Industry data shows 73.6% of organizations increasing spend on analytical infrastructure—signaling...

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