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Zoho’s Business Impact: From SMB to Enterprise

Zoho's Business Impact: From SMB to Enterprise

In this engaging episode of the Six Five On the Road, our hosts dive into how Zoho’s comprehensive suite of applications is revolutionizing businesses from SMBs to large enterprises, detailing the transformational impact of Zoho’s products across various sectors.

Epicor Announces Grow Portfolio at Epicor Insights 2024

Epicor Announces Grow Portfolio at Epicor Insights 2024

Keith Kirkpatrick, Research Director with The Futurum Group, covers Epicor Insights 2024, and discusses the new Epicor Grow portfolio, Epicor Prism, and industry-specific AI-powered products announced at the conference.

Zoho Announces CRM for Everyone

Zoho Announces CRM for Everyone

Keith Kirkpatrick, Research Director with The Futurum Group, covers Zoholics 2024, and discusses the new CRM for Everyone product enhancements.

SAP to Acquire Digital Adoption Platform and AI Provider WalkMe

The Furturum Group’s Dr. Bob Sutor and Keith Kirkpatrick examine SAP’s planned acquisition of Digital Adoption Platform provider WalkMe. The acquisition enhances SAP’s business automation and transformation portfolio with additional AI capabilities.

Microsoft Announces Copilot-Driven Dynamics 365 Contact Center

Microsoft Announces Copilot-Driven Dynamics 365 Contact Center

Keith Kirkpatrick, Research Director with The Futurum Group, covers Microsoft’s new CCaaS offering that is heavily leveraging the company’s expertise and experience with genAI, and an open approach to integrating with third-party applications.

WalkMe Posts Strong Q1 2024 Revenue and Earnings

WalkMe Posts Strong Q1 2024 Revenue and Earnings

The Futurum Group’s Keith Kirkpatrick and Daniel Newman cover WalkMe’s Q1 2024 earnings, which were marked by strong overall revenue and subscription growth and discusses the steps the company needs to continue its momentum.

Welcome to The Futurum Group

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Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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