IoT Analytics at the Edge

IoT Analytics at the Edge

What is edge computing and how does it improve our lives? That’s what this on-demand webinar from SAS—called IoT Analytics at the Edge: Faster, Cheaper and Smarter—explores.

Experience 2030: The Future of Customer Experience is Now–Futurum Tech Podcast

In this episode of the Futurum Tech Podcast, fellow analyst Fred McClimans and I took a quick run through our recently published research report done in partnership with SAS, Experience 2030: The Future of Customer Experience is Now. We also talked about Russian hackers, China’s crackdown on deepfakes and fake news, employees who want to get Away from the trendy DTC luggage company, TikTok’s speedy settlement of the lawsuit on children’s data, and Toys ‘R Us and the brand’s new non-store store that may or not be kind of creepy. Join us for a listen, and if you’ve not yet hit the ‘subscribe’ button do, you won’t be sorry.

New Research: 2019 B2B Digital Buyers’ Journey

New Research: 2019 B2B Digital Buyers’ Journey

Our newest research report, done in partnership with SAP, takes a deep dive into the trends, practices, challenges, and behaviors relating to the digital buying of enterprise software solutions. We surveyed 1,000 global decision-makers, enterprise software buyers, and IT leaders to see what matters most to them, as well as the challenges and frustrations they face. If you’re the in the business of selling software understanding customer preferences is, well, a pretty important part of your ability to be successful. Put 2019 Digital Buyers’ Journey: Trends, Challenges, and Predictions on your must-read list.

The Problem With IT Service Desk Automation Isn’t the Technology — Why Service is a Critical Offering

The Problem With IT Service Desk Automation Isn’t the Technology — Why Service is a Critical Offering

Service desk technology is great, except when it’s not. The problem with service desk automation isn’t the technology, it’s a lack of focus on what really matters: The service part of the equation. Here’s a look at the evolution of IT service management, what to look for in an ITSM solution, and why it’s critical to look beyond the technology itself. But only if you want your implementations to succeed.

What’s Next for Tech? 2020 Predictions

What’s Next for Tech? 2020 Predictions

What’s next for tech? Catch my upcoming webinar with the team at Pega on Dec. 17th and see what’s new (and what we expect in 2020) as it relates to digital transformation, customer experience, RPA, Intelligent Automation and more.

The State of Automation: RPA, AI, and Intelligent Automation–Futurum Tech Podcast

This week’s episode of Futurum Tech Podcast we shared insights from our research report The State of Automation 2019: RPA, AI, and Intelligent Automation, done partnership with Automation Anywhere. We discussed Amazon challenging the award of the DoD’s $10 billion cloud services contract to Microsoft, the new strategic alliance between Microsoft and Salesforce, and how knowing the information Knightscope’s security robots are collecting (and feeding into a massive facial recognition database) is enough to make them seem more creepy than cute.

The State of Automation 2019: RPA, AI, and Intelligent Automation

As digital transformation approaches a new decade, there is a shift across all industries toward leveraging Robotic Process Automation (RPA), Artificial Intelligence (AI), and utilizing Intelligent Automation (IA) to revolutionize and streamline business operations. Prioritizing investments that free employees from low value and time-consuming tasks while also leveraging AI and the benefits Intelligent Automation can […]

Amazon is Changing the Returns Game, Without Consumers Even Noticing

Amazon is Changing the Returns Game, Without Consumers Even Noticing

Amazon is changing the returns game, largely without consumers even noticing. In fact, I predict the ecommerce giant is also working to change the ecommerce delivery game as well, and is already quietly going about the business of retraining customers and resetting expectations. Here’s how.

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.