Author: Keith Kirkpatrick

Latest Release Provides Support for Continuous Planning at Scale
Keith Kirkpatrick, Research Director at The Futurum Group covers Workday’s announcement of Elastic Hypercube Technology (EHT), which provides enterprise workforce planners with dynamic and elastic compute power, enabling them to incorporate more dimensionality and complexity into planning models, while supporting a high number of concurrent users without impacting speed or performance.
New Program Offers Accelerated Migration Assistance to Drive Adoption of Cloud-Based, AI Powered Software
Keith Kirkpatrick, Research Director at The Futurum Group, covers Microsoft’s announcement of AIM, and discusses how this program should help the company drive long-term relationships with customers.
Keith Kirkpatrick, Research Director at The Futurum Group covers the general availability of watsonx, including watsonx.ai, which should help enterprises developing AI applications deploy them more quickly and efficiently, improving time-to-value.
Widget Allows for Customized Prompt Generation to Speed Workflows
Keith Kirkpatrick, Research Director at The Futurum Group, covers Infor’s announcement of Ask ChatGPT, a widget that allows users to easily build generative AI prompts via information held within Infor ERP systems, improving workflow and minimizing distractions with generative AI.
Capabilities Driving More Efficiency and Relevant Insights to Sales Professionals
Keith Kirkpatrick, Research Director at The Futurum Group covers Microsoft’s announcements of the general availability of Sales Copilot and new features in Dynamics 365 Customer Insights, and discusses how these features will help Microsoft in a highly competitive market for AI-infused software.
Assisted Authoring, Suggestions, and Summarization Features Help Drive HR Efficiency
Keith Kirkpatrick, Research Director at The Futurum Group covers Oracle’s introduction of generative AI technology within its Oracle Cloud HCM solution, and discusses why Oracle’s customers may be in a better position to deploy generative AI, compared with organizations that do not have a unified data strategy.
Partnership Between Twilio and Frame AI Helps Deliver Insights and Recommendations to Inform Critical Decisions
Keith Kirkpatrick, Research Director at The Futurum Group covers Twilio’s partnership with Frame AI, and discusses the continuing value being derived from non-generative AI technology, including NLP, NLG, and analytics-based AI.
Keith Kirkpatrick, Research Director at The Futurum Group, covers Coveo’s use of retrieval-augmented generation, and discusses how the company’s inclusion of access-level control can help organizations safely deploy generative AI on an enterprise-wide basis.
Six-Month Check-in With Internal CRM Tool Users Yields Positive Responses for Efficiency, Value
Keith Kirkpatrick, Research Director at The Futurum Group covers the internal usage of Microsoft Viva Sales, a generative AI-infused tool aimed at driving productivity gains among sales professionals, and discusses the curious lack of mobile support in an era of hybrid and remote work.
Generative AI Tools Can Deliver Significant Benefits to Contact Centers, But Agent Training Is a Must
Keith Kirkpatrick, Research Director at The Futurum Group discusses the impact of generative AI on the average resolution time (ART) metric, and the steps that organizations must take with agent training to get the most out of generative AI tools aimed at contact center workers.
A Lack of Transparency Around How the Company’s AI Models Mitigate Potential Biases Should Be Concerning to Customers
Keith Kirkpatrick, Research Director at The Futurum Group covers Zenarate’s AI Coach and its most recent funding round, and discusses the lack of information provided around bias mitigation in the company’s AI training models.
Results From a Stanford/MIT Study Indicate Greater ROI From Generative AI When Workers’ Experience Level Is Low
Keith Kirkpatrick, Research Director at The Futurum Group, covers the results of an MIT Sloan/Stanford University study that found generative AI is most helpful to less-skilled contact center workers, and discusses whether applying generative AI tools to more complex data sets will enable more skilled workers to see similar benefits of the technology.

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