Will Twilio Segment’s Solutions for Advertisers Help Deliver Better Performance?

Keith Kirkpatrick, Research Director at The Futurum Group shares his insights on Twilio Segment’s advertising solutions, and discusses how AI is being used to deliver better functionality and faster time to value.

ServiceNow’s Q3 FY2024 Results Highlight AI-Driven Growth & Expansion

Keith Kirkpatrick, Research Director at The Futurum Group, discusses ServiceNow’s Q3 2024 financial performance, Now Platform, Workflow Data Fabric, and strategic partnerships contributing to the company’s AI initiatives.

Enterprising Insights: Episode 40 – Wrapping up Smartsheet Engage and Zendesk AI Summit

Keith Kirkpatrick shares his insights on the key developments and their potential impact on businesses from the recent Smartsheet Engage and Zendesk AI Summit. Dive into the discussion for a closer look at the evolving tech landscape.

Kyndryl Launches Services to Accelerate AI Adoption for Microsoft 365 Copilot

Keith Kirkpatrick, Research Director at The Futurum Group, shares insights on Kyndryl’s new AI services for Microsoft 365 Copilot, accelerating workplace transformation through high-impact AI use cases tailored to business needs.

Will Adobe’s New Creativity and Scalability Enhancements Deliver Value?

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on the new product announcements made at Adobe MAX. He discusses Adobe’s core strengths in the market, which is its messaging around AI safety and content creator rights.

Will Zendesk’s New AI Tools Deliver Better Service to Customers and Workers?

Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into the new announcements from Zendesk, and discusses the benefits for its customers. He also discusses the company’s solid outcomes-based pricing model.

Enterprising Insights: Episode 39 – Microsoft’s Industries Approach

In this episode of the Six Five Webcast Enterprising Insights, Keith Kirkpatrick discusses Microsoft’s targeted approach to industries. Highlighting how the company’s innovative use of AI, cloud technologies, and strategic partnerships is reshaping the way sectors adapt to digital transformation.

Will Smartsheet’s New Enhancements Drive Efficiency and Better Work Management?

Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into the new announcements from Smartsheet, and discusses the benefits for its customers. He also discusses the company’s embrace of a new pricing model.

Will Agents Finally Help SaaS Vendors Drive Revenue from GenAI?

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on the proliferation of AI agents, and discusses the key elements vendors must consider to drive customer adoption and additional revenue from these new offerings.

New AI-Powered Innovations for Copilot+ PCs and Windows 11

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on AI in personal computing, exploring how AI-powered innovations in Copilot+ PCs and Windows 11 are set to revolutionize productivity, security, and user experience.

Zoho Launches Low-Code IoT Platform with Industry-Specific Solutions

Keith Kirkpatrick, Research Director at The Futurum Group, shares insights on Zoho’s new low-code IoT platform, highlighting its four vertical-specific solutions in manufacturing and energy industries to enhance efficiency and customer experiences.

Zendesk Ventures Launches Fund to Drive AI-First CX Innovation

Keith Kirkpatrick, Research Director at The Futurum Group, shares insights on Zendesk’s new venture fund, launched to support AI-driven startups such as PolyAI and unitQ, aiming to revolutionize customer experience through cutting-edge technology.