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Author: Keith Kirkpatrick

Pega Introduces New Generative AI Assistant
Keith Kirkpatrick

Pega Introduces New Generative AI Assistant

Pega GenAI Knowledge Buddy Unlocks Access to Enterprise Knowledge Content
Keith Kirkpatrick, Research Director with The Futurum Group, covers Pegasystems’ announcement of its GenAI Knowledge Buddy, which can be deployed across a range of customer and employee use cases to improve efficiency.
Salesforce Announces New Data and AI Innovations for Retailers
Keith Kirkpatrick

Salesforce Announces New Data and AI Innovations for Retailers

The Einstein 1 Platform Is Driving New Innovations to Improve Shopper, Merchandiser, and Marketer Experiences
Keith Kirkpatrick, Research Director with The Futurum Group, covers Salesforce’s retailer-focused generative AI and data announcements, and discusses the key aspect that retailers will need to address to take full advantage of these tools.
ServiceNow Q4 2023 Earnings Exceed Guidance, Driven by Generative AI
Daniel Newman & Keith Kirkpatrick

ServiceNow Q4 2023 Earnings Exceed Guidance, Driven by Generative AI

Q4 and FY 2023 Highlights Include Rising Subscription and Customer AI Workflows
The Futurum Group’s Daniel Newman and Keith Kirkpatrick cover ServiceNow’s Q4 and FY 2023 earnings and discuss how the company has successfully leveraged generative AI to drive revenue growth.
Enterprising Insights: Episode 9 – NRF Wrap-up and Insights
Keith Kirkpatrick

Enterprising Insights: Episode 9 – NRF Wrap-up and Insights

Keith Kirkpatrick, Research Director, Enterprise Applications, at The Futurum Group, discusses the highlights from the National Retail Federation’s 2024 Big Show, and discusses the challenges retailers and vendors will face in the year ahead.
SAP Meets or Exceeds All Key Financial Metrics for FY 2023
Daniel Newman & Keith Kirkpatrick

SAP Meets or Exceeds All Key Financial Metrics for FY 2023

Strong Performance from Cloud Segment Drives Success for the ERP Vendor
The Futurum Group’s Daniel Newman and Keith Kirkpatrick cover SAP’s Q4 and FY 2023 earnings and discuss the impact of the company’s planned restructuring.
Microsoft Announces New Front- and Back-End Retail Technologies
Keith Kirkpatrick

Microsoft Announces New Front- and Back-End Retail Technologies

Generative AI and Data Offerings Focus on Personalization, Empowering Employees, and Unifying Retail Data
Keith Kirkpatrick, Research Director with The Futurum Group, covers Microsoft’s retail-focused announcements, and discusses how these innovations will help retailers improve operations and their customers’ experiences.
Market Insight Report: Field Service Software
Keith Kirkpatrick

Market Insight Report: SaaS-Based Generative AI Pricing Trends

In our latest offering, Market Insight Report: SaaS-Based Generative AI Pricing Trends, we detail the current state of enterprise-focused SaaS platform pricing, discuss how generative AI features are being delivered and priced, and discuss the value of shifting to a consumption-based model.
SAP Announces AI Capabilities to Improve Retail Business Processes
Keith Kirkpatrick

SAP Announces AI Capabilities to Improve Retail Business Processes

Analytics and Predictive Models Help Retailers Manage Multiple, Interdependent Data Sources
Keith Kirkpatrick, Research Director at The Futurum Group, covers SAP’s retail-focused announcements and discusses how these data-led innovations will help retailers improve operations and their customers’ experiences.
Unlocking Value with AI: Opportunities for Retailers in 2024
Daniel Newman & Keith Kirkpatrick

Unlocking Value with AI: Opportunities for Retailers in 2024

Our latest Research Report, Unlocking Value with AI: Opportunities for Retailers in 2024, completed in partnership with Microsoft, covers retailer and consumer perceptions of how and where AI should be deployed, the challenges faced by retailers to deploy AI, and an assessment of the current progress of AI implementations within the retail industry.
Intel and DigitalBridge Group Announce the Formation of Articul8
Keith Kirkpatrick

Intel and DigitalBridge Group Announce the Formation of Articul8

Intel Continues Its Shift Beyond Chips to Focus on Generative AI Software
Keith Kirkpatrick, Research Director with The Futurum Group, covers the announcement of Articul8, a new enterprise-focused generative AI platform created by Intel and DigitalBridge, and discusses its potential for competing in a crowded market.
Google Announces New AI Powered Tech for Retailers
Steven Dickens & Keith Kirkpatrick

Google Announces New AI Powered Tech for Retailers

AI-Powered Tools Enable Seamless Customer Interactions and Modern Back-End Experiences
The Futurum Group’s Steven Dickens and Keith Kirkpatrick cover Google’s retail-focused announcements and discuss how these innovations will help retailers improve operations and their customers’ experiences.
Zendesk to Acquire AI-Driven Quality Management Platform Klaus
Keith Kirkpatrick & Sherril Hanson

Zendesk to Acquire AI-Driven Quality Management Platform Klaus

Acquisition to Deepen Zendesk’s Workforce Engagement Management Capabilities, Support CX Quality Improvements
Keith Kirkpatrick and Sherril Hanson of The Futurum Group provide insights into Zendesk’s announced acquisition of quality management platform provider Klaus, bringing the benefit of analytics on both human and digital agent performance.
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