Author: Keith Kirkpatrick

In this episode of Enterprising Insights, host Keith Kirkpatrick discusses recent contact center product announcements, focusing specifically on news from Microsoft Dynamics 365 Contact Center and Cisco’s Webex Contact Center.
In this research brief, How Automated Batch Release Management Can Transform the Pharmaceutical and MedTech Industries and Enhance Patient Care-- done in partnership with SAP-- we address the challenges faced by pharmaceutical manufacturers with managing the batch release process, discuss the best practices for automating this process, and discuss SAP’s solution designed to specifically address these challenges.
Generative AI Assistant Tech Leverages Company Data and Strict Privacy Controls to Deliver Enterprise-Grade Experiences
Keith Kirkpatrick, Research Director with The Futurum Group, covers Adobe’s general availability release of Adobe Experience Platform AI Assistant, and discusses the strategy Adobe needs to take around AI safety messaging in the future.
Real-Time Data and Intelligence Designed to Help Field Service Workers Monitor and Maintain Physical Assets
Keith Kirkpatrick, Research Director with The Futurum Group, covers Salesforce’s new asset-management enhancements, and discusses how these tools are integral to the company’s success in the competitive manufacturing and industrial verticals.
Two New Features – Automatic CSAT Generation and Agent Burnout Detection – Help the Solution Stand Apart from the Crowd
Keith Kirkpatrick, Research Director with The Futurum Group, covers Cisco’s new CCaaS enhancements that are powered by AI, and are designed to improve both agent and customer experiences.
In this engaging episode of the Six Five On the Road, our hosts dive into how Zoho's comprehensive suite of applications is revolutionizing businesses from SMBs to large enterprises, detailing the transformational impact of Zoho's products across various sectors.
ERP Vendor Leans Into Industry Expertise, AI, and Automation Within Workflows
Keith Kirkpatrick, Research Director with The Futurum Group, covers Epicor Insights 2024, and discusses the new Epicor Grow portfolio, Epicor Prism, and industry-specific AI-powered products announced at the conference.
Enhancements to CRM Platform Focuses on Customization and Access to Data
Keith Kirkpatrick, Research Director with The Futurum Group, covers Zoholics 2024, and discusses the new CRM for Everyone product enhancements.
WalkMe Strengthens SAP’s Portfolio for AI-Based Business Automation and Transformation
The Furturum Group’s Dr. Bob Sutor and Keith Kirkpatrick examine SAP’s planned acquisition of Digital Adoption Platform provider WalkMe. The acquisition enhances SAP’s business automation and transformation portfolio with additional AI capabilities.
CCaaS Solution Leverages Generative AI Experience and an Open Approach to Integrating CRMs
Keith Kirkpatrick, Research Director with The Futurum Group, covers Microsoft’s new CCaaS offering that is heavily leveraging the company’s expertise and experience with genAI, and an open approach to integrating with third-party applications.
Company’s Strong AI Strategy May Offset Economic and Industry Headwinds
Daniel Newman, CEO and Principal Analyst and Keith Kirkpatrick, Research Director at The Futurum Group, cover Salesforce’s Q1 2025 earnings and discuss the factors contributing to the company’s quarterly performance.
Scandit Has Launched ID Bolt, a New Offering for Fast, Accurate, and Secure ID Scanning Workflows
The Futurum Group’s Steven Dickens and Keith Kirkpatrick cover the announcement of Scandit’s ID Bolt, a consumer-focused ID scanning solution that streamlines identity verification processes, making them more accessible and user-friendly.

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