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46.9% of Enterprises Report AI Spend Over Budget in 2H 2026
September 10, 2026

46.9% of Enterprises Report AI Spend Over Budget in 2H 2026

Mitch Ashley, VP and Practice Lead, CIO and Technology Buyers at Futurum, reveals that 46.9% of enterprises are running AI spend over budget, and traces how the overrun is funded...

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Partner Growth Polarization 51.5% Expect Strong Gains
August 28, 2026

Partner Growth Polarization: 51.5% Expect Strong Gains

Partner growth polarization is splitting the technology channel in 2026: 51.5% of partners now expect strong growth while the moderate middle collapses and the flat-or-declining group quadruples, The Futurum Group...
62% of Data Center Semiconductor Buyers Take 4 or More Months to First Production Token
August 27, 2026

62% of Data Center Semiconductor Buyers Take 4 or More Months to First Production Token

61.8% of data center semiconductor buyers take 4+ months to first production token. 35.2% now benchmark on tokens per watt as the primary productivity metric....
NaaS and Cloud Networking to Add $36B by 2031, as 62% of Enterprises Move NaaS Into Production or Evaluation
August 24, 2026

NaaS and Cloud Networking to Add $36B by 2031, as 62% of Enterprises Move NaaS Into Production or Evaluation

Futurum Research’s 2H 2026 Networking Market Sizing & Five-Year Forecast projects the global market at $354.9B by CY2031, while its Decision Maker Survey (N=800) finds 62% of enterprises have NaaS...
Autonomous Agents Rewrite the Rules for Data Intelligence Platforms
August 24, 2026

Autonomous Agents Rewrite the Rules for Data Intelligence Platforms

Brad Shimmin, VP & Practice Lead at Futurum, reveals findings from the new Data Intelligence Platforms Signal report, highlighting how read-write AI agents and transactional execution realigned competitive market standings....
AWS and the End of the Naive Agent Collapsing the Semantic Divide
August 19, 2026

AWS and the End of the Naive Agent: Collapsing the Semantic Divide

Brad Shimmin, Vice President and Practice Lead at Futurum, shares his insights on how AWS Context moves beyond basic RAG to deliver a governed, open-format knowledge graph that provides autonomous...
Enterprise Applications Market Set to Reach $1.1T by CY2031 as 57.7% of Buyers Prefer Consumption or Outcome Pricing for GenAI Add-Ons
August 13, 2026

Enterprise Applications Market Set to Reach $1.1T by CY2031 as 57.7% of Buyers Prefer Consumption or Outcome Pricing for GenAI Add-Ons

Futurum Research’s 2H 2026 Enterprise Applications Market Sizing & Five-Year Forecast projects the market at $1.1T by CY2031, while its Decision Maker Survey (N=833) finds 57.7% of buyers prefer consumption...

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The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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