Keith Kirkpatrick, Research Director, Enterprise Applications, at The Futurum Group, discusses several key insights from Cisco’s 2024 Data Privacy Survey, and provides his recommendations to enterprise organizations based on the findings.
Sherril Hanson, Senior Analyst at The Futurum Group, provides insights into 2023 customer experience trends as well as a look ahead at what to expect in 2024.
Generative AI, Consolidation of Technology Stacks, and a Shift to Consumption-Based Pricing Will Emerge In 2024
In this episode of Enterprising Insights, Futurum Group Research Director Keith Kirkpatrick discusses six predictions for the enterprise SaaS market, and how they will impact vendors and customers.
Mark Beccue, Research Director, AI at The Futurum Group discusses the emerging trend of watermarking & other strategies for licensing AI training data & combating malicious AI generated content.
An Assessment of Key 5G-IoT Ecosystem Developments including Open RAN Prospects, Smartphone’s New Lead Role in Mobile Shopping, and 6CA Progress
The Futurum Group’s Ron Westfall and Todd R Weiss review the 5G ecosystem winners of 2023 and investigate key 2024 trends including Open RAN moves by Vodafone, Adobe identifying smartphones ruling mobile shopping, and 6CA advances.
Online Holiday Buying Made a Major Shift During the 2023 Holiday Shopping Season as More Buyers Used Smartphones to Place Online Orders than any Other Kinds of Devices
Todd R. Weiss, Senior Analyst with The Futurum Group, explains that for the first time, most 2023 online holiday buying was done on smartphones, according to Adobe Analytics. Smartphones were used in 51.1 % of online purchases, a new high.
Six Emerging Trends That Are Shaping the SaaS Vendor Landscape
Keith Kirkpatrick Research Director with The Futurum Group, discusses trends that are predicted to emerge within the SaaS market in 2024 and provides recommendations to vendors seeking to take advantage of them.
How Reckless Regulators Could Inadvertently Harm Competition
Olivier Blanchard, Research Director at The Futurum Group, shares his insights on why pressure from antitrust regulators caused Adobe and Figma to abandon their merger deal.
