Login

Author: Shelly Kramer

Shelly Kramer

Zoho Workplace Unveils Trident, a UC-focused Desktop App, Along With Updates to its Workplace Suite

Futurum principal analyst Shelly Kramer covers Zoho’s launch of Zoho Trident, a desktop app designed to be a unified comms platform, along with other enhancements to the Zoho Workplace suite and some compelling news on pricing.
Shelly Kramer

Zoom Announces the Addition of Zoom Sessions for Event Management

Futurum principal analyst Shelly Kramer covers Zoom’s launch of Zoom Sessions, examining the features for single-session virtual meetings and webinars and the features like analytics tools, production and branding options, and others that should be attractive to organizations hosting virtual events, webinars, and on demand events.
Shelly Kramer

Retailers Prioritize Resiliency in Physical and Digital Stores to Protect and Grow Businesses

In our latest report, Retailers Prioritize Resiliency in Physical and Digital Stores to Protect and Grow Businesses — done in partnership with Microsoft— we examine the possible ties between the use of retail technology and perceptions of resiliency, both today and in the future.
Shelly Kramer

Microsoft Viva Sales Adds Generative AI-Powered Experiences, Helping Sellers Improve the Content and Timeliness of Email Communications

Futurum principal analyst Shelly Kramer takes a look at Microsoft’s newly announced Microsoft Viva Sales offering, which shows the company is wasting zero time working to maximize newly acquired OpenAI and ChatGPT into products. Microsoft Viva Sales now brings together the power of Azure OpenAI Service and ChatGPT and is designed to change the way sales teams communicate with clients and prospects, not only saving time, but affording personalization and other important touches along the way.
Shelly Kramer

Oracle Retail Introduces New Pricing and Promotion Capabilities to Help Retailers Increase Sales

Futurum principal analyst Shelly Kramer explores the new cloud capabilities in the Oracle Retail platform designed to make it easier for retailers to manage pricing and promotion strategies. At a time when consumer attention is disjointed at best, combined with the reality that economic challenges abound, a solution designed to help retailers deliver well-crafted campaigns and promotions and serve up offers that attract and entice consumers is a significant offering at a key time.
Shelly Kramer

Cisco at ISE 2023: Multiple Webex Announcements Around Advancing the Hybrid Work Experience With Audio AI Innovations

Futurum principal analyst Shelly Kramer takes a look at the new collaboration devices and interoperability features Webex by Cisco unveiled at Integrated Systems Europe (ISE) 2023 held in Barcelona this past week. The innovations show Cisco’s strategy in continuing to innovate and endeavoring to meet the needs of hybrid workers, delivering more inclusivity and choice for meetings, while improving the manageability, configuration, and security required by IT.
Shelly Kramer

Neat Introduces Neat Pulse, a Comprehensive Offering of Support and Management Services to Deliver Complete Video Device Control

Futurum principal analyst Shelly Kramer explores Neat’s newly announced Neat Pulse offering, a comprehensive offering of support and management services that is designed to provide businesses easy, efficient, and reliable control over all their Neat devices, including when it will be available and the exclusive way in which it will be sold.
Shelly Kramer

NetApp Sustainability Commitment Continues with an EcoVadis Gold Rating

Futurum principal analyst Shelly Kramer explores news out of NetApp on the company’s sustainability initiatives, including the company’s award of an EcoVadis Gold rating, and why this is not only a significant accomplishment, but one that will deliver big benefits to NetApp’s customers.
Shelly Kramer

It’s Simple: Efficient Businesses Run on Data

In this research brief, done in partnership with Treasure Data, Futurum principal analyst Shelly Kramer analyzes how today’s businesses can capitalize on their data, connect customer experiences across platforms, and bring customers closer to run more efficiently and effectively.
Shelly Kramer

The Mitel Move to Acquire Unify from the Atos Group Will Facilitate Global Expansion and Help Diversify Customer Base and Solutions

Futurum principal analyst Shelly Kramer takes a look at Mitel’s acquisition of Unify and examines the benefits the deal will bring to both companies as leaders in both the Americas and the EMEA markets. For Mitel, the acquisition cements the company’s commitment to UC and will significantly expand Mitel’s global footprint and customer base. The deal will give customers of both organizations even more choice and flexibility throughout their communications lifecycle. For partners, the expanded scale and even stronger financial profile, product portfolio, and breadth of services to help them grow their businesses.
Shelly Kramer

Qualcomm and Salesforce Announce Partnership to Design a New Vehicle Platform for Automakers

Futurum principal analyst Shelly Kramer explores news of the partnership between Qualcomm and Salesforce that was announced last week at CES and how the companies are collaborating to build a new vehicle platform for better in-vehicle experiences.
Shelly Kramer

Amazon Sidewalk’s CES Announcements Included New Network Partners and News of Developer Access Coming Soon

Futurum principal analyst Shelly Kramer talks Amazon Sidewalk announcements coming out of CES 2023, including the addition of more partners and developer access that’s coming soon, which should help spur even more innovative use cases.
Become a Client

The Futurum Group

(833) 722-5337

501 West Ave., Suite 2102
Austin TX 78701

Linkedin Youtube Facebook

Welcome to The Futurum Group

Login to The Futurum Group
Login to Futurum Intelligence
Login to Futurum Labs Research Library

Thank you, we received your request, a member of our team will be in contact with you.