Keith Kirkpatrick, research director at The Futurum Group, covers NetSuite’s product and feature announcements from SuiteWorld 2023 and discusses the company’s Suite Up approach to growth....
In this episode of Enterprising Insights, Futurum Group Research Directors Keith Kirkpatrick and Mark Beccue, discuss the use of generative AI within enterprise software platforms, and the implications for vendors...
Keith Kirkpatrick, Research Director at The Futurum Group, covers Adobe’s expansion into the Chromebook market and discusses the benefits the company will generate by making its software available to new...
Keith Kirkpatrick, Research Director at The Futurum Group, covers the infusion of process AI into Pega Smart Dispute and discusses how the software’s biggest asset is Pega’s low-code platform....
Keith Kirkpatrick, Research Director at The Futurum Group, covers Zendesk’s generative AI announcements and discusses how the company’s focus on delivering intelligent automation helps customers quickly realize cost savings and...
Keith Kirkpatrick, Research Director at The Futurum Group, covers SugarCRM’s generative AI announcements and highlights the company’s five-layer approach to deploying the technology responsibly and effectively....
Keith Kirkpatrick, Research Director at The Futurum Group, covers Automation Anywhere’s new generative AI enhancements to its automation platform and highlights the company’s focus on targeting repetitive task use cases....
Keith Kirkpatrick, Research Director at The Futurum Group, covers IBM quantum partner Q-CTRL’s quantum error suppression technology and discusses why it will help accelerate the commercial use of quantum technology....
Keith Kirkpatrick, Research Director at The Futurum Group, covers Workday’s announcement of generative AI functionality being embedded across finance and HR workflows, and discusses the importance of trust and transparency...
The Futurum Group’s Keith Kirkpatrick and Sherril Hanson share their impressions of the Salesforce acquisition of Airkit.ai and discuss how the company’s bots might be integrated into Sales Cloud Einstein....
Keith Kirkpatrick, Research Director at The Futurum Group, covers the SugarCRM State of CRM Survey results, and discusses how the results underscore the major trends occurring with CRM platforms, sales...
Keith Kirkpatrick, Research Director at The Futurum Group, covers ServiceNow’s Now Platform Vancouver Release and discusses the Now Assist generative AI strategy, pricing, and first-mover status among platform vendors....
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