Press Ganey, the South Bend, Indiana-based patient experience company and provider of healthcare software solutions, announced on February 7 plans to acquire Forsta, developer of the CX and market research technology platform headquartered in Boise, Idaho.
Financial details of the transaction were not disclosed, but the deal, described by Press Ganey as an update to the technology and reach of its research services, is expected to close in the first or second calendar quarter of 2022.
The union will integrate Press Ganey’s thought leadership and management expertise in healthcare with Forsta’s human-centric experience and research technology platform. Press Ganey’s clients will have access to a more powerful suite of technology solutions on CX, employee experience (EX), and market research on Forsta’s comprehensive platform, according to a statement from Press Ganey.
For its part, Forsta will bring an extensive body of knowledge across a number of industry verticals, including retail, financial services, travel and hospitality, technology, entertainment, and consumer goods.
Patrick T. Ryan, chairman and CEO of Press Ganey, said the alliance propels the company into a new future. “Our unparalleled excellence in healthcare consulting, proprietary data, and analytics will soon be infused with even more innovation and speed by Forsta’s world-class experience and research technology platform,” Ryan remarked. “This is a huge leap forward in helping our customers to do their jobs better every day.”
For Forsta, teaming up with Press Ganey brings new access to investment, growth opportunities, and experience in deep consulting and change management across the complex healthcare ecosystem. Forsta will obtain resources from Press Ganey to continue innovation at an accelerated pace, and Press Ganey’s CX and EX capabilities in healthcare will equip Forsta with decades-spanning expertise in the healthcare vertical, a statement from Press Ganey noted.
Combined, Press Ganey and Forsta will possess a reach extending into millions of organizations. Press Ganey manages approximately 476 million patient engagements every year, while Forsta’s Human Experience (HX) platform serves more than 5,000 customers in over 100 countries around the world.
Darren Dworkin, chief strategy officer for Press Ganey, said the Forsta HX platform will allow Press Ganey to make a quantum leap in the technology solutions that are available for clients. “This move is the culmination of Press Ganey’s investments to not just be leaders in the healthcare industry, but to lead in experience technology, too,” Dworkin stated. “Together, the next generation of patient and customer experience will be better, deeper, and truly human-centric.”
Author Information
Alex is responsible for writing about trends and changes that are impacting the customer experience market. He had served as Principal Editor at Village Intelligence, a Los Angeles-based consultancy on technology impacting healthcare and healthcare-related industries. Alex was also Associate Director for Content Management at Omdia and Informa Tech, where he produced white papers, executive summaries, market insights, blogs, and other key content assets. His areas of coverage spanned the sectors grouped under the technology vertical, including semiconductors, smart technologies, enterprise & IT, media, displays, mobile, power, healthcare, China research, industrial and IoT, automotive, and transformative technologies.
At IHS Markit, he was Managing Editor of the company’s flagship IHS Quarterly, covering aerospace & defense, economics & country risk, chemicals, oil & gas, and other IHS verticals. He was Principal Editor of analyst output at iSuppli Corp. and Managing Editor of Market Watch, a fortnightly newsletter highlighting significant analyst report findings for pitching to the media. He started his career in writing as an Editor-Reporter for The Associated Press.
