The News: Servitization platform provider Xyte has introduced Xyte Connect, a new feature that allows OEMs to more tightly integrate, communicate, and collaborate with their partners. More information on Xyte Connect can be found on the Xyte website.
Xyte Introduces Xyte Connect
Analyst Take: The technology ecosystem that is found within companies is typically quite broad, encompassing many different solutions sets and partners. Some are “connected,” and some are not, but there can be real untapped power and opportunity in these sometimes hidden value chains. This launch of Xyte Connect at ISE takes aim at this by making it easier for OEMs and the partners they work with to share data and collaborate.
Linking Partners
Xyte offers a comprehensive software stack to empower digital transformation in the device manufacturing industry. Its Xyte Device Cloud (XDC) servitization cloud helps to support OEMs, by simplifying the integration of cloud services and Internet of Things (IoT) capabilities.
This new feature, Xyte Connect, helps to take this strategy one step further by putting focus on the technology providers beyond the OEM, which could include dealers, integrators and service providers. In a webcast providing detail on the announcement, Andrew Gross, VP of Sales shared that the genesis of the idea for Xyte Connect came from a pain point mentioned by the OEMS and AV manufacturers the company works with. This group said that since they don’t sell direct to customers, they wanted their cloud in the hands of their dealers so that they could, in turn, see their multiple customers, extending benefits.
Multiple Benefits for Manufacturers
Xyte Connect can help manufacturers harness their network of partners to enhance their customers’ experience and open up a more robust pipeline for revenue streams.
The feature allows for easier communication, collaboration and data exchange with anyone in the value chain they are a part of – in real time. These cloud partners will now be able to:
- Streamline device operations, allowing for more efficiencies and improved customer experience. Partners can remotely configure, setup, support and update end-customer devices. Data, information and files can be shared from and to edge devices
- Offer remote managed services with multiple industry partners through the cloud
There are also two upcoming capabilities:
- Focus on service and issues. Participants can support a better experience by decreasing issue resolution time. Ticket routing flows can be defined with partners and processes put into place for ticket escalation. Companies can also more easily work to help resolve complicated service issues
- Increased product and services. Channel partners can have access to OEMs’ product catalogs and have the ability to create storefronts so that they can more seamlessly see value-added bundled services.
Concluding Thoughts
Xyte has had an exciting few weeks with its recent infusion of a $30 million Series A funding with backers such as Intel Capital, BlackRock, and Samsung Next. This should help with any growth needs for R&D and sales to scale this company to meet the caliber of OEMs it appears to be targeting. The other challenge will be educating the market, as a whole, on the new concept of servitization of non-traditional cloud-connected offerings, such as UC and AV equipment.
Disclosure: The Futurum Group is a research and advisory firm that engages or has engaged in research, analysis, and advisory services with many technology companies, including those mentioned in this article. The author does not hold any equity positions with any company mentioned in this article.
Analysis and opinions expressed herein are specific to the analyst individually and data and other information that might have been provided for validation, not those of The Futurum Group as a whole.
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Author Information
As Practice Lead - Workplace Collaboration, Craig focuses on developing research, publications and insights that clarify how the workforce, the workplace, and the workflows enable group collaboration and communication. He provides research and analysis related to market sizing and forecasts, product and service evaluations, market trends, and end-user and buyer expectations. In addition to following the technology, Craig also studies the human elements of work - organizing his findings into the workforce, the workplace, and the workflows – and charting how these variables influence technologies and business strategies.
Prior to joining Wainhouse, now a part of The Futurum Group, Craig brings twenty years of experience in leadership roles related to P&L management, product development, strategic planning, and business development of security, SaaS, and unified communication offerings. Craig's experience includes positions at Poly, Dell, Microsoft, and IBM.
Craig holds a Master of Business Administration from the Texas McCombs School of Business as well as a Bachelor of Science in Business Administration from Tulane University.
As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.
She brings more than 20 years of experience in technology research and marketing; prior to her current role, she was a Research Analyst at Omdia, authoring market and ecosystem reports on Artificial Intelligence, Robotics, and User Interface technologies. Sherril was previously Manager of Market Research at Intrado Life and Safety, providing competitive analysis and intelligence, business development support, and analyst relations.
Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.