The News: Hewlett Packard Enterprise (HPE) announced new file, block, disaster, and backup recovery data solutions, focused on reducing enterprise storage cost and complexity, and improving performance. HPE GreenLake for File Storage and HPE GreenLake for Block Storage are orderable today. HPE GreenLake for Disaster Recovery is orderable in June 2023. HPE GreenLake for Backup and Recovery is generally available. Read the HPE Press Release here.
HPE Expands Alletra Storage Portfolio to Transform File, Block, and Data Protection Services
Analyst Take: HPE deftly debuted its new Alletra portfolio offerings during its HPE GreenLake for Storage event at the company’s Spring, Texas Headquarters. HPE unveiled new file and block offerings underpinned by the HPE Alletra Storage MP architecture, assuring customers can store, manage, and protect all data types from a single unified platform across the hybrid cloud. Taken together, the new data services aim to provide an intuitive cloud operating experience that enables customers to transform data lifecycle management and excel in the era of insight.
The fresh HPE Alletra portfolio push emphasizes allowing enterprise IT decision makers to successfully manage the exponential growth of data, such as file data, and avoid becoming beset with the monumental task of managing, processing, and extracting value from their vast stores of data. This especially includes addressing and resolving complex management, storage infrastructure silos, limited scalability, and uneven productivity issues across edge to cloud environments.
I specifically see the launch of HPE GreenLake for File Storage signifies a game changing move for both HPE and the overall data storage market. The new file storage data services are developed to deliver scale-out, enterprise-grade performance for data-intensive workloads. For more detailed analysis of the HPE GreenLake for File Storage launch please see the companion piece, “HPE and VAST Data Join Forces to Launch HPE GreenLake for File Storage”.
For example, I find HPE GreenLake for File Storage can help enterprises unlock more value from their data by vastly improving capabilities such as faster time to insights and discovery as well as efficient scaling up and out by adding controller and storage nodes as needed. Additionally, enterprises can keep all their data on a single tier of fast and affordable all non-volatile memory express (NVMe) flash at exabyte scale.
HPE Upraises Block Storage and Hybrid Cloud Data Protection Capabilities
I find that the HPE GreenLake for Block Storage support for disaggregated, scale-out block storage with the HPE 100% data availability guarantee can register as an immediate differentiator. The expanded block services provide mission-critical storage with mid-range economics. As such, I anticipate that HPE GreenLake will expand its service level agreements (SLAs) to support a wider array of customer mission-critical applications and blended workloads. Already customers can on-board HPE Alletra Storage MP through an upfront CapEx motion, augmented by HPE GreenLake for Block Storage subscription services.
Moreover, HPE GreenLake now provides a unified approach to disaster recovery and backup & recovery. Specifically, HPE GreenLake for Disaster Recovery uses Zerto technology to automate recovery from any disruption across multiple virtual machines. HPE GreenLake for Backup and Recovery provides a single catalog to protect hybrid cloud distributions regardless of distribution through features such as policy-based orchestration and unified management.
Key Takeaways: HPE Expands Alletra Storage Portfolio
Reassuringly, the new HPE Alletra storage portfolio moves also reinforce HPE’s commitment to advance the sustainability missions of its customers. For instance, at the event HPE President and CEO Antonio Neri affirmed HPE is focused on optimizing the asset management of its customers at scale by extracting the most value from their data and finding ways to align each customer’s data footprint with their own sustainability goals such as maintaining the path toward achieving net zero emissions.
I believe the expanded HPE Alletra Storage portfolio gains an immediate competitive boost due to the backing of the HPE GreenLake platform, which brings the cloud to wherever customer application and data is distributed and located. All the new HPE GreenLake for Block Storage, HPE GreenLake for Disaster Recovery, and HPE GreenLake for Backup and Recovery capabilities as well as the new HPE GreenLake for File Storage offering are powered by HPE GreenLake’s access to over 70 cloud services, fulfilling the strategic storage requirements of its customers.
Disclosure: Futurum Research is a research and advisory firm that engages or has engaged in research, analysis, and advisory services with many technology companies, including those mentioned in this article. The author does not hold any equity positions with any company mentioned in this article.
Analysis and opinions expressed herein are specific to the analyst individually and data and other information that might have been provided for validation, not those of Futurum Research as a whole.
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HPE Revenue Hits $7.8B in Q1 2023, Beating Analyst Estimates
Image Credit: HPE
Author Information
Ron is an experienced, customer-focused research expert and analyst, with over 20 years of experience in the digital and IT transformation markets, working with businesses to drive consistent revenue and sales growth.
He is a recognized authority at tracking the evolution of and identifying the key disruptive trends within the service enablement ecosystem, including a wide range of topics across software and services, infrastructure, 5G communications, Internet of Things (IoT), Artificial Intelligence (AI), analytics, security, cloud computing, revenue management, and regulatory issues.
Prior to his work with The Futurum Group, Ron worked with GlobalData Technology creating syndicated and custom research across a wide variety of technical fields. His work with Current Analysis focused on the broadband and service provider infrastructure markets.
Ron holds a Master of Arts in Public Policy from University of Nevada — Las Vegas and a Bachelor of Arts in political science/government from William and Mary.
