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Author: Sherril Hanson

Use Cases in Talent Acquisition and Talent Intelligence Are First Out the Door With Much To Follow
Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights on SAP’s use of AI across the SuccessFactors HXM suite and offers key takeaways from the recent SuccessConnect conference.
The Futurum Group Interviews Beekeeper CEO Cristian Grossman and CPO Kees de Vos
Sherril Hanson, Senior Analyst at The Futurum Group, chats with Beekeeper about frontline worker trends, challenges, and the technologies that can help remove pain points.
Access to the Full Workhuman Platform Will Be Easier as Part of Users’ Workflow
Sherril Hanson, Senior Analyst at The Futurum Group, shares her thoughts on Workhuman’s latest Microsoft Teams integration, which promises easy access to the full Workhuman platform, and explores the latest HWI.
Avaya Experience Platform Is Making Strides With a Solid Cadence of Feature Rollouts
Sherril Hanson, Senior Analyst at The Futurum Group, breaks down Avaya’s announcement on its progress across multiple fronts and discusses the latest enhancements to the Avaya Experience Platform.
Two CX Providers Meld Capabilities To Provide Deeper Digital Experience Analysis
Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights into the InMoment and Contentsquare partnership that promises to provide more insights into customer behaviors.
Zoom Enhances Its Offering With Workforce and Quality Management
Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights into Zoom’s launch of Workforce Engagement Management, which includes both Zoom Workforce Management and Zoom Quality Management.
Oracle Celebrate Is Added Into Oracle’s End-To-End Employee Experience Solution
Sherril Hanson, Senior Analyst at The Futurum Group, breaks down the addition of Oracle Celebrate to the Oracle ME EX platform. This enhancement promises an easy, in-the-flow-of-work process for giving kudos to colleagues.
Vi Priority Eases Many Friction Points, Enhances Onboarding, and Provides Personalization
Sherril Hanson, Senior Analyst at The Futurum Group, explores Vi’s latest offering, Vi Priority, which is aimed at lucrative postpaid customers and leverages foundational CX strategies.
The Variety of Feedback Mechanisms Has Greatly Expanded but Not All Are Being Leveraged
Sherril Hanson, Senior Analyst at The Futurum Group, shares her thoughts on how two recently received paper surveys hit the mark (or did not).
AI Readiness Assessment and TTEC Digital Contact Center Intelligence Powered by AWS are Introduced
Sherril Hanson, Senior Analyst at The Futurum Group, looks at two new announcements coming from TTEC, both centered around supporting contact centers as the move forward with layering in artificial intelligence.
CX Cloud from Genesys and Salesforce Promises a More Unified and Optimal Customer and Employee Experience
Sherril Hanson, Senior Analyst at The Futurum Group, shares insights into the new partnership between Salesforce and Genesys that combines CCaaS and CRM.
8×8 Demonstrates Its Deepened Commitment to Contact Center Solutions Through Product Enhancements
Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights into 8x8’s addition of voice to its Intelligent Customer Assistant, using conversational AI to offer customers another avenue for self-service.