Author: Keith Kirkpatrick

In this episode of Enterprising Insights, Keith Kirkpatrick is joined by Robert Kramer, Vice President and Principal Analyst at Moor Insights & Strategy, to discuss the announcements from Adobe Summit.
Incorporation of Generative AI Designed to Democratize Access to and Interaction with Data Visualization Tools
Keith Kirkpatrick, Research Director with The Futurum Group, covers the beta release of Einstein Copilot for Tableau and discusses how generative AI is helping to democratize access to and interaction with data visualization tools.
ERP Provider Embeds AI to Enhance Efficiency and Productivity and Adds New Analytics Multi-Instance Connector
Keith Kirkpatrick, Research Director with The Futurum Group, covers NetSuite’s new AI features and data connector and discusses how the company’s approach to AI and data is well suited to its product offering.
Approach Highlights the Value of Twilio’s Segment CDP to Enhance Customer Experiences
Keith Kirkpatrick, Research Director with The Futurum Group, covers Twilio’s announcement of Unified Profiles and Agent Copilot and discusses the potential value to organizations and the potential benefit to Twilio’s Segment business.
Adobe Is Leaning into Personalization at Scale and Removing Friction from Workflows
Keith Kirkpatrick, Research Director with The Futurum Group, provides an assessment of Adobe’s Summit announcements, focusing on enhancements to Firefly, Adobe Experience Platform, and content workflows.
In this episode of Enterprising Insights, The Futurum Group Enterprise Applications Research Director Keith Kirkpatrick discusses several new generative AI-focused product announcements and enhancements focused on contact centers and service applications.
Single Application Provides an End-to-End Tool to Manage Content Supply Chain
Keith Kirkpatrick, Research Director with The Futurum Group, covers the announcement of the gen AI-infused Adobe GenStudio and discusses how it fits with Adobe’s push to create a seamless content creation, management, and distribution platform.
New Enhancements Will Help Business Travelers & Organizations Save Time and Money
Keith Kirkpatrick, Research Director at The Futurum Group, covers SAP Concur’s new generative AI-powered enhancements, which are designed to reduce user friction, increase compliance, and allow greater coordination between users and accounting teams.
Enhancements Are Focused on Improving Efficiencies and Jumpstarting Work Processes
Keith Kirkpatrick, Research Director with The Futurum Group, covers the release of new enhancements to Quantum Workplace’s platform that are designed to improve efficiency and jumpstart productivity.
Platform Focuses on Supporting Automated Workflows Across Teams and Embedding Generative AI
Keith Kirkpatrick, Research Director with The Futurum Group, covers the release of Washington D.C., ServiceNow’s first platform launch of 2024, which offers more generative AI, workflow automation capabilities, and a unified interface.
Keith Kirkpatrick, Research Director at The Futurum Group, discusses the use of generative AI to improve efficiency within the flow of work, focusing on apps within the healthcare space.
Despite Strong Quarter, Concerns Around Q2 FY 2024 Guidance Remain
The Futurum Group’s Daniel Newman and Keith Kirkpatrick cover Adobe’s Q1 FY 2024 earnings, which featured strong overall revenue and subscription revenue growth and record use of generative AI tools.

Thank you, we received your request, a member of our team will be in contact with you.