Author: Keith Kirkpatrick

Keith Kirkpatrick, Research Director, Enterprise Applications, at The Futurum Group, discusses the common challenges faced by field service workers, provides an overview of the market for field service applications, and covers how SaaS companies’ offerings are meeting these needs.
WalkMe Shows Strong Results with a Lot of Upside for 2024
The Futurum Group’s Daniel Newman, Sherril Hanson, and Keith Kirkpatrick of The Futurum Group cover WalkMe’s Q4 2023 earnings. The company rounded out a transformational 2023 with strong results, continued customer growth, and new product innovation.
Acrobat AI Assistant Enables Content Summarization, Organization, and Queries Within the Flow of Work
Keith Kirkpatrick, Research Directors with The Futurum Group, covers Adobe’s announcement of Acrobat AI Assistant, and discusses how the company will leverage the ubiquity of the PDF format to drive use of the tool.
Our latest report, Market Insight Report: Retail-Focused Enterprise Applications, identifies and analyzes the key trends impacting enterprise-grade retail industry-focused applications, reviews the key functions and features that are being integrated or incorporated within these applications, and identifies influential vendors operating within the market.
WalkMe’s State of Digital Adoption Report Points to Continued Challenges and Increased Awareness and Investment
Keith Kirkpatrick and Sherril Hanson at The Futurum Group dig into WalkMe’s State of Digital Adoption Report, which indicates continued challenges in harnessing companies’ technologies, and increased awareness and investment in digital adoption.
Microsoft Copilot, Google Gemini Advanced, and Now Slack AI Accelerate Generative AI Use Across a Wide Audience
Mark Beccue and Keith Kirkpatrick, Research Directors at The Futurum Group, discuss Salesforce’s Slack AI becoming the latest generative AI assistant.
New Partnership Focused on Delivering a Seamless Purchasing and Case Management Process Could Serve as a Model for Future Enterprise App Collaborations
Keith Kirkpatrick, Research Director with The Futurum Group, covers Genpact and ServiceNow’s Source-to-Pay application and discusses why this deal may be a blueprint for others to follow in the enterprise application market.
Keith Kirkpatrick, Research Director, Enterprise Applications, at The Futurum Group, provides a recap of Zoho Day 2024, the SaaS company’s analyst meeting, discussing key highlights and key takeaways from the event.
Enhancements Center on Helping Organizations Manage Workers More Effectively and Efficiently
Keith Kirkpatrick and Sherril Hanson of The Futurum Group cover Tymeshift’s latest product enhancements and discuss how they should help Zendesk meet the needs of larger customers.
Insights and Takeaways from Zoho Day 2024
Keith Kirkpatrick, Research Director with The Futurum Group, discusses key insights from Zoho Analyst Day and provides his three takeaways from the event.
Training and Certification Offering Designed for Both ServiceNow and Industry Needs
Keith Kirkpatrick, Research Director with The Futurum Group, discusses the demand for industry-wide technology skills training and highlights how RiseUp with ServiceNow is helping to address those needs.
Keith Kirkpatrick, Research Director, Enterprise Applications, at The Futurum Group, discusses several key enterprise application insights from earnings season, and also discusses the issue of enterprise application usability.

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