Menu

MÖBIUS JOINS THE ALIDA PARTNER NETWORK TO ELEVATE CUSTOMER EXPERIENCES IN EUROPE

Partnership will help brands create enhanced customer experiences through listening and acting on customer feedback

PARIS – September 20, 2021 – Alida, a leader in Total Experience Management (TXM), today announced Möbius Business Redesign will join its Partner Network to deliver elevated customer experience (CX) and insights to organizations in Belgium, France and the Netherlands.

“We are constantly seeking for the best performance options for our customers to deliver quality to their customers. The cooperation with Alida enables our clients to get better insights and true understanding through reliable information of their customers and employees,” said Arthur Wendel, Director at Möbius. “We are excited to start this joint effort to create more value to businesses in Industry, Retail, Services and Society.”

Möbius supports its clients to improve their CX by designing and implementing sustainable business solutions at strategic moments throughout their customers’ lifecycle. With Alida’s TXM platform tailored to provide industry and role-specific insight and engagement strategies to close the feedback loop, Möbius will help their clients to uncover their customers’ truth and take action on their needs. Alida and Möbius will work together to deliver actionable insights so organizations can make innovative and informed business decisions to improve customer, employee, product and brand experiences. 

“The Möbius team is known for their sustainable results in driving impact for their clients through implementing innovative and creative solutions,” said Ross Wainwright, CEO of Alida. “We are thrilled to welcome them as our partner and look forward to working together to help organizations across Europe in implementing market-leading solutions to enhance customer experiences.”

The Alida Partner Network enables growth for organizations of all sizes by providing the software, enablement and expert support needed to put customers’ truth into action. As the global authority in building engaged and online communities for ongoing customer feedback, partners entrust Alida’s software to help them deliver powerful insights and a competitive advantage for their clients. 

“Möbius is an excellent addition to Alida’s partner ecosystem. Their extensive expertise in CX consulting along with our Alida platform will be invaluable in helping businesses to optimize the power of TXM,” said Gary Smith, SVP & Channel Partner Alliances, Alida. 

To learn more about partnering with Alida, visit www.alida.com/partners.

About Möbius

Möbius is a management consulting company that supports organizations by designing and implementing sustainable business solutions at strategic moments throughout their lifecycle. We are profoundly different. We start from your needs and take your customers into account. Shoulder to shoulder, aiming for sustainable results with focus on engaging your employees and an eye for knowledge transfer. Our purpose is to achieve daily impact and exceptional results in companies by stimulating cooperation and implementing innovative solutions. We are active in different sectors: we work for government and health institutionsindustrial and service companies.

About Alida

Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. Alida created Alida TXM (Total Experience Management) to fuse the voice of customers and employees with the ability to innovate and deliver extraordinary customer, employee, product, and brand experiences. Iconic brands like Twitter, Toyota, and J. Crew choose Alida, formerly Vision Critical, to build stronger brands, happier workplaces, winning product portfolios, and lasting customer relationships.

Follow us at www.alida.com and engage with us on social media @alidaCXM.

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
AWS European Sovereign Cloud Debuts with Independent EU Infrastructure
January 16, 2026
Article
Article

AWS European Sovereign Cloud Debuts with Independent EU Infrastructure

Nick Patience, AI Platforms Practice Lead at Futurum, shares his/her insights on AWS’s launch of its European Sovereign Cloud. It is an independently-run cloud in the EU aimed at meeting stringent data...
Synopsys and GlobalFoundries Reshape Physical AI Through Processor IP Unbundling
January 16, 2026
Article
Article

Synopsys and GlobalFoundries Reshape Physical AI Through Processor IP Unbundling

Brendan Burke, Research Director at Futurum, evaluates GlobalFoundries’ acquisition of Synopsys’ Processor IP to lead in specialized silicon for Physical AI. Synopsys pivots to a neutral ecosystem strategy, prioritizing foundation IP and...
Qualcomm Unveils Future of Intelligence at CES 2026, Pushes the Boundaries of On-Device AI
January 16, 2026
Article
Article

Qualcomm Unveils Future of Intelligence at CES 2026, Pushes the Boundaries of On-Device AI

Olivier Blanchard, Research Director at Futurum, shares his/her insights on Qualcomm’s CES 2026 announcements, which highlight both the breadth of Qualcomm’s Snapdragon and Dragonwing portfolios, and the velocity with which the company’s...
GitLab’s Salvo in the Agent Control Plane Race
January 16, 2026
Article
Article

GitLab’s Salvo in the Agent Control Plane Race

Mitch Ashley, VP and Practice Lead, Software Lifecycle Delivery at Futurum, analyzes how GitLab’s GA Duo Agent Platform positions the DevSecOps platform as the place where agent-driven delivery is controlled, audited, and...
Latest Research:
Modern Private Cloud: Balancing Operational Agility with Data Sovereignty
January 14, 2026
Research
Research

Modern Private Cloud: Balancing Operational Agility with Data Sovereignty

In this Market Brief, Modern Private Cloud: Balancing Operational Agility with Data Sovereignty, Futurum Research explores why enterprises are rethinking public cloud-first strategies and how modern private cloud platforms enable...
TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance
December 18, 2025

TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance

In our latest Analyst Insight Report, TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance, completed in partnership with TMTG, The Futurum Group covers the critical...
Dell’s Strategic Convergence How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO
December 9, 2025
Research
Research

Dell’s Strategic Convergence: How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO

In our latest market brief, Dell’s Strategic Convergence: How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO, completed in partnership with Dell Technologies, Futurum Research explores how...

Book a Demo

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.