Data Infrastructure

As a recognized leader in data and information technology management, The Futurum Group offers research, insights, lab analysis, and market analysis to help organizations better understand information strategies for categorizing, storing, understanding, and protecting their data. 

For vendors, The Futurum Group can develop and amplify a uniquely differentiated viewpoint. We are sought after by storage vendors to test and fine-tune their services, create compelling messages and amplify their reach, building credibility and authority through go-to-market deliverables that home in on financial and technical proof points.

The Futurum Group’s insights deliver deep clarity to buyers that include both storage hardware strategies and data and information management capabilities across vendors.


  • Data Management
  • Data Protection
  • Data Storage & SAN

The Latest Insights on Data and IT Management

Shantan Kethireddy, VP of Customer Solutions at Ocient, joins hosts Keith Townsend and Dave Nicholson to discuss how Ocient's high-density storage solutions are addressing AI-driven scalability challenges, focusing on technical and environmental efficiency.
The Futurum Group Chief Technology Advisor, Keith Townsend examines HPE’s entry into the data center hypervisor space and if the solution is mature enough to replace VMware by Broadcom’s market leading solution.
In this episode of Infrastructure Matters, hosts Camberley Bates, Steve Dickens and Krista Macomber cover the latest from conferences: Broadcom Mainframe, NetApp AR, Splunk, and AWS re:Inforce.
Spurthi Kommajosula from IBM joins host Steven Dickens to share insights on modernizing data exchange to accelerate data and AI outcomes—illustrating the need for efficiency, governance, and the benefits of treating data as a valuable product.
Prakash Darji and Shawn Hansen, GMs at Pure Storage, join Daniel Newman and Patrick Moorhead to share their insights on pioneering data storage solutions and the transformative impact on businesses today.
Charles Giancarlo, CEO at Pure Storage, joins Daniel Newman and Patrick Moorhead to share his insights on the latest storage technologies and visions for the future. A must-watch for those vested in the future of digital infrastructure.

The Latest NEWS

Topics Include Generative AI, Holiday Staffing Shortages, AI and CX Success, and More
Alex Gaw, contributing analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Cloudera, Verint, Talkdesk, Stanford University, and…
Partners Include Biotech Firm, Road Ranger, Kura, La-Z-Boy, and Almosafer
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition,…
Partners Include Styli, Shiseido Americas, Nibav Home Lifts, Sourcewell, and Sweaty Betty
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition,…
Technology Pairs LLM and Customer Data to Provide Granular and Complete Customer Profiles
Case Study Provided by CDP Vendor ActionIQ Underscores Value of Partnership and Scalability
Consent Integrations Ensures Privacy Preferences Are Respected