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Customer Experience

The Futurum Group’s analysts offer in-depth research and insights on the global Customer Experience (CX) market, covering technology solutions, business challenges, market drivers, and end-user demand dynamics across various industries. Our comprehensive market coverage combines qualitative and quantitative research methodologies, providing a holistic view of emerging business opportunities in customer data & analytics, personalization and optimization, customer feedback measurement, and other key areas.

Providing unbiased and valuable insights, The Futurum Group empowers CX industry professionals in strategic planning for their product, go-to-market, experience design, and implementation initiatives.

Coverage

  • Contact Center
  • Customer Experience
  • Employee Experience
  • MarTech

The Latest Insights on Customer Experience

Latest Dell Earnings Point to Growth Acceleration in Server and Networking Solutions
Olivier Blanchard, Research Director with The Futurum Group, digs into Dell’s Q2 FY2025 earnings. In focus: How growing demand for AI solutions and Dell’s partnership with NVIDIA are already producing record results for Dell’s Infrastructure Solutions Group, and why softness in Dell’s Client Solutions Group numbers for the quarter suggests that the PC refresh supercycle, which kicked off just a few weeks ago, may take a few more quarters to gain momentum.
Hock Tan, President and CEO at Broadcom, joins Daniel Newman and Patrick Moorhead to share his insights on VMware Explore, including vital takeaways and the powerful feedback from the community.
Kristian Dell'Orso, Vice President at Flexera, joins Paul Nashawaty to share insights on the journey towards becoming an SRE-driven organization, emphasizing the shift from SLAs to SLOs and its profound impact on reliability and customer satisfaction in partnership with Nobl9.
In this episode of Marketing Art and Science, we discuss modern marketing leadership and the impact CMO Laura Heisman has made at multiple companies with Marketing AI Councils.
Camberley Bates, Chief Technology Advisor at The Futurum Group, highlights NetApp's achievement as Microsoft Global Partner of the Year, showcasing its unique status and strategic partnerships across major cloud platforms.
Subscription Revenue Increases, but Net Loss Widens
Keith Kirkpatrick, Research Director of The Futurum Group, shares insights on WalkMe’s AI-driven innovations, customer base expansion, and operational efficiency, highlighting the company's bright future in the digital adoption market.

The Latest NEWS

Review: CX Wins in March, Part 2

Review: CX Wins in March, Part 2

The Month of March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in Part 2 of a two-part article featuring partnerships…
Review: CX Wins in March, Part 1

Review: CX Wins in March, Part 1

March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in this Part 1 of a two-part article featuring…
A Look Back at CX M&As in March

A Look Back at CX M&As in March

Zendesk Acquires Ultimate and Moneypenny Buys Sunshine Communication Services
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX M&A activity in March, focusing on two key events: the acquisition by…
CX Partnerships for Statara, Playvox, and Mitto

CX Partnerships for Statara, Playvox, and Mitto

Collaborations Are Forged with CallHub, Five9, and MoEngage
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX partnerships between Statara and CallHub, Playvox and Five9, and Mitto…
New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

Partnerships Forged with Douglas, A Global B2B Travel Platform, and Miramar Group
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Zeotap, 3CLogic, and SAP Emarsys together with their…
New CX Research from Vonage, Reward Gateway, and MessageGears

New CX Research from Vonage, Reward Gateway, and MessageGears

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Vonage, Reward Gateway, and MessageGears….