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Customer Experience

The Futurum Group’s analysts offer in-depth research and insights on the global Customer Experience (CX) market, covering technology solutions, business challenges, market drivers, and end-user demand dynamics across various industries. Our comprehensive market coverage combines qualitative and quantitative research methodologies, providing a holistic view of emerging business opportunities in customer data & analytics, personalization and optimization, customer feedback measurement, and other key areas.

Providing unbiased and valuable insights, The Futurum Group empowers CX industry professionals in strategic planning for their product, go-to-market, experience design, and implementation initiatives.

Coverage

  • Contact Center
  • Customer Experience
  • Employee Experience
  • MarTech

The Latest Insights on Customer Experience

Twilio’s Q3 Results Showcase Strong Financials and Cutting-Edge Technological Advancements, Positioning It as a Leader in AI-Driven Customer Engagement
Keith Kirkpatrick, Research Director at The Futurum Group, explores Twilio's Q3 earnings, focusing on how AI advancements and robust data integration are driving growth and transforming customer engagement for today's leading brands.
Gary Steele, Go-to-Market President at Cisco, shares his insights on enhancing digital resilience in the age of AI, emphasizing the synergy between Cisco and Splunk.
Kelly Chambliss, SVP at IBM Consulting, joins Daniel Newman to share her insights on leading clients from defining project scope to achieving scalability in transformative technology projects.
Nicole Johnson, Global Director of Social Impact and President at Cadence, joins Melody Brue to share insights on Fem.AI and its mission to usher more women into the AI workforce.
Rob Thomas, SVP at IBM, joins Daniel Newman to share his insights on propelling the next wave of AI productivity.

The Latest NEWS

Review: CX Wins in March, Part 2

Review: CX Wins in March, Part 2

The Month of March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in Part 2 of a two-part article featuring partnerships…
Review: CX Wins in March, Part 1

Review: CX Wins in March, Part 1

March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in this Part 1 of a two-part article featuring…
A Look Back at CX M&As in March

A Look Back at CX M&As in March

Zendesk Acquires Ultimate and Moneypenny Buys Sunshine Communication Services
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX M&A activity in March, focusing on two key events: the acquisition by…
CX Partnerships for Statara, Playvox, and Mitto

CX Partnerships for Statara, Playvox, and Mitto

Collaborations Are Forged with CallHub, Five9, and MoEngage
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX partnerships between Statara and CallHub, Playvox and Five9, and Mitto…
New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

Partnerships Forged with Douglas, A Global B2B Travel Platform, and Miramar Group
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Zeotap, 3CLogic, and SAP Emarsys together with their…
New CX Research from Vonage, Reward Gateway, and MessageGears

New CX Research from Vonage, Reward Gateway, and MessageGears

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Vonage, Reward Gateway, and MessageGears….