Customer Experience

The Futurum Group’s analysts offer in-depth research and insights on the global Customer Experience (CX) market, covering technology solutions, business challenges, market drivers, and end-user demand dynamics across various industries. Our comprehensive market coverage combines qualitative and quantitative research methodologies, providing a holistic view of emerging business opportunities in customer data & analytics, personalization and optimization, customer feedback measurement, and other key areas.

Providing unbiased and valuable insights, The Futurum Group empowers CX industry professionals in strategic planning for their product, go-to-market, experience design, and implementation initiatives.

Coverage

  • Contact Center
  • Customer Experience
  • Employee Experience
  • MarTech

The Latest Insights on Customer Experience

Deal Doubles HPE’s Networking Business While Positioning the Company for AI, Datacenter, and Cybersecurity Market Opportunities
Fernando Montenegro, Vice President and Practice Lead, Cybersecurity & Resilience at Futurum, analyzes HPE's acquisition of Juniper Networks, combining comprehensive networking portfolios across enterprise and service provider markets.
Andy Palmer, Director of Technology at AWS, joins us to reveal how strategic collaborations and custom silicon are defining the future of enterprise AI.
Strengthened Partnership with Samsung Foundry Yields Major Advances in HBM3, EDA Flows, and IP on SF2 and SF2P Nodes
Ray Wang, Research Director at Futurum, shares his insights on Synopsys and Samsung’s expanded collaboration to fast-track AI and multi-die chip design using certified flows, advanced packaging, and a robust portfolio of silicon IP.
Ray Wang, Research Director with The Futurum Group shares his insights on Micron’s Q3 earnings and company’s strong performance amid record-high DRAM and data center revenue.
Jack Huynh, SVP and GM at AMD, joins the Six Five On The Road to discuss AMD's innovative strides in AI PCs, Ryzen, and next-gen personal computing, spotlighting COMPUTEX announcements.
David Nicholson, Keith Townsend, and Matt Kimball join the Six Five to discuss HPE's advancements in hybrid cloud at HPE Discover 2025, focusing on control, cost, and flexibility. A deep dive into how these initiatives are reshaping enterprise cloud strategies.

The Latest NEWS

How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

Shira Rubinoff from The Futurum Group notes that the rapid proliferation of AI in cybersecurity presents mixed implications for CISOs, highlighting a disconnect between their…
Review: CX Wins in March, Part 2

Review: CX Wins in March, Part 2

The Month of March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in Part 2 of a two-part article featuring partnerships…
Review: CX Wins in March, Part 1

Review: CX Wins in March, Part 1

March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in this Part 1 of a two-part article featuring…
A Look Back at CX M&As in March

A Look Back at CX M&As in March

Zendesk Acquires Ultimate and Moneypenny Buys Sunshine Communication Services
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX M&A activity in March, focusing on two key events: the acquisition by…
CX Partnerships for Statara, Playvox, and Mitto

CX Partnerships for Statara, Playvox, and Mitto

Collaborations Are Forged with CallHub, Five9, and MoEngage
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX partnerships between Statara and CallHub, Playvox and Five9, and Mitto…
New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

Partnerships Forged with Douglas, A Global B2B Travel Platform, and Miramar Group
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Zeotap, 3CLogic, and SAP Emarsys together with their…

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