Customer Experience

The Futurum Group’s analysts offer in-depth research and insights on the global Customer Experience (CX) market, covering technology solutions, business challenges, market drivers, and end-user demand dynamics across various industries. Our comprehensive market coverage combines qualitative and quantitative research methodologies, providing a holistic view of emerging business opportunities in customer data & analytics, personalization and optimization, customer feedback measurement, and other key areas.

Providing unbiased and valuable insights, The Futurum Group empowers CX industry professionals in strategic planning for their product, go-to-market, experience design, and implementation initiatives.

Coverage

  • Contact Center
  • Customer Experience
  • Employee Experience
  • MarTech

The Latest Insights on Customer Experience

Nirav Sheth and Raphael Meyerowitz join Patrick Moorhead to delve into the transitions within the IT landscape following the VMware acquisition, focusing on innovation and adaptation in virtualization and cloud strategies.
Focus on Accelerating Software-Defined Vehicle Development with Standardized Compute Subsystems
Olivier Blanchard, Research Director at Futurum, shares insights on Arm’s Zena Compute Subsystems, which help automakers cut vehicle launch time by a year and scale AI capabilities across software-defined vehicles.
AMD Introduces the Ryzen 5 5500X3D, a 6-Core Zen 3 CPU With 3D V-Cache, Designed Exclusively for the Latin American Market To Serve Budget-Conscious PC Gamers
Olivier Blanchard, Research Director at Futurum, shares insights on AMD’s Latin America-exclusive Ryzen 5 5500X3D and what the move says about the company’s long-term support for the aging AM4 platform.
Lenovo Unveils Workstation, ThinkStation, and Services Portfolio Updates at NXT BLD 2025
Olivier Blanchard, Research Director at Futurum, shares his insights on Lenovo’s new workstation offerings and ThinkStation upgrades designed to optimize remote performance, AI development, and spatial computing workflows.
Nokia Expands Its Cloud Platform Capabilities With AMD’s 5th Gen EPYC Processors, Boosting Performance and Energy Efficiency for Next-Gen Telecom Networks
Olivier Blanchard, Research Director at Futurum, shares insights on how Nokia’s adoption of AMD’s 5th Gen EPYC processors strengthens 5G cloud infrastructure with improved performance and energy efficiency.
The Hyperscaler Announces Improvements on Several Fronts
Krista Case, Mitch Ashley, and Fernando Montenegro, analysts at Futurum share their insights and perspectives on AWS re:Inforce 2025, including key announcements around identity, application security, and more.

The Latest NEWS

How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

How Will CISOs Be Impacted by the Proliferation of AI in Cybersecurity

Shira Rubinoff from The Futurum Group notes that the rapid proliferation of AI in cybersecurity presents mixed implications for CISOs, highlighting a disconnect between their…
Review: CX Wins in March, Part 2

Review: CX Wins in March, Part 2

The Month of March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in Part 2 of a two-part article featuring partnerships…
Review: CX Wins in March, Part 1

Review: CX Wins in March, Part 1

March Saw the Forging of Various Memorable CX Partnerships
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX wins in March, in this Part 1 of a two-part article featuring…
A Look Back at CX M&As in March

A Look Back at CX M&As in March

Zendesk Acquires Ultimate and Moneypenny Buys Sunshine Communication Services
Alex Gaw, Contributing Analyst at The Futurum Group, undertakes a review of CX M&A activity in March, focusing on two key events: the acquisition by…
CX Partnerships for Statara, Playvox, and Mitto

CX Partnerships for Statara, Playvox, and Mitto

Collaborations Are Forged with CallHub, Five9, and MoEngage
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX partnerships between Statara and CallHub, Playvox and Five9, and Mitto…
New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

New CX Wins for Zeotap, 3CLogic, and SAP Emarsys

Partnerships Forged with Douglas, A Global B2B Travel Platform, and Miramar Group
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for Zeotap, 3CLogic, and SAP Emarsys together with their…

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