Zoom has announced it will be acquiring employee experience platform provider Workvivo.

Workvivo is a comprehensive platform, including technologies that touch on many of the most important contributors to employee experience (EX): communication, connection/social, culture, engagement, insights, and recognition. The company has reported triple-digit growth in the last three years and its customers include brands such as Liberty Mutual, Lululemon, Ryanair, Madison Square Garden, and Wynn Resorts.

“We are excited to welcome the Workvivo team to Zoom. The power of Workvivo employee experience platform, with its robust communications and engagement offering combined with Zoom’s all-in-one collaboration platform, allows organizations to fully unlock the potential of their employees and evolve their company culture in a hybrid world,” says Kelly Steckelberg, chief financial officer at Zoom. “Workvivo has set the standard for employee communications, helping businesses reach and engage millions of employees worldwide. Workvivo prioritizes ease-of-use and simplicity of design, offering the best user experience which is a perfect match to Zoom’s DNA.”

“Zoom’s rapid pace of innovation and the persistent dedication to building products with a human-first mindset is why we are most excited about joining the team,” says John Goulding, CEO and co-founder at Workvivo. “Our platform replaces outdated, clunky, internal communications tools with a vibrant, familiar social experience, and has a proven history of unparalleled levels of adoption. With Zoom, we can build great things together, make teamwork more meaningful, and extend collaboration beyond knowledge workers, allowing us to reach employees who have historically felt disconnected from the company.”

Workvivo’s founders, Goulding and Joe Lennon, as well as the entire Workvivo team, will be remaining with Zoom. Following the close of the transaction, expected in the first quarter of fiscal year 2024, Zoom will be incorporating Workvivo’s capabilities into its platform. Terms of the transaction were not disclosed.

This move demonstrates the industry’s growing acceptance that EX is foundational to any customer experience and the acknowledgment that all types of workers, particularly remote, hybrid, and distributed workforces, such as frontline workers, need ongoing connection and support.

Related article: 4 Strategies to Build Employee Connection for Positive EX and Retention