Pipedrive Transforms 2022 Business Directive with Two New Senior Hires

Appointment of Shaun Shirazian as Chief Product Officer (CPO), and Agur Jõgi as Chief Technology Officer (CTO) sees a prosperous new directive for 2022.

NEW YORK–(BUSINESS WIRE)–Pipedrive, the sales-first CRM and intelligent revenue management platform for small businesses, today announces two new C-suite hires as it strengthens its business prospects heading into 2022. The addition of the two new executives adds strong new experience, aiming to positively impact the company’s customer proposition and securing its growth as an intelligent revenue platform for SMBs.

Shaun Shirazian, the company’s new CPO, will develop and execute Pipedrive’s product journey and mapping for the sales-first CRM platform. His responsibilities include leading Pipedrive’s product teams and localization across global markets. Agur Jõgi, CTO, aims to deliver growth and innovation at Pipedrive, developing the company’s world class technology capability.

As Pipedrive prepares for the next chapter of its exponential growth, garnering a strong leadership team with the right skill sets and experience will benefit its entire cycle of value creation.

Shaun Shirazian joins Pipedrive from Intuit where he spent the last 12 years starting and scaling a variety of products and businesses aimed at helping small and medium-sized businesses thrive. For the last six years he has worked in Brazil and the UK, leading product teams across the Americas and EMEA. Most recently, he was the Country Manager for the Rest of World business at QuickBooks. Prior to that he spent four years at Procter & Gamble in Brand Management. As a son of a small business owner he knows first-hand how rewarding and difficult business can be.

Shirazian will succeed current CPO, Krishna Panicker, who said: “As Pipedrive is in the process of shifting from the sales-first CRM to adding revenue management to our product, I’m confident Pipedrive will conquer new peaks with Shaun at the helm.”

Agur Jõgi joins Pipedrive after working as a Strategy and Innovation Lead at Deloitte NEXT, focusing on helping organizations discover new business growth opportunities. He has executive level (CIO, CTO, COO) experience in the IT, Banking and Telecom sectors, where he has been defining and leading organization level digital transformation programs. In doing so, he combines traditional business strategy skillset and his co-founder experiences from the startup industry.

Succeeding current CTO, Sergei Anikin, who has been part of the Pipedrive executive team for four years and has led the company’s engineering and IT departments for eight years, spoke on Jõgi’s appointment. “As my time at Pipedrive comes to a natural end, I’m delighted to hand my role and the teams over to someone I have complete trust and confidence in and who is well respected in our industry already.”

CEO Dominic Allon has been instrumental in the development of the Pipedrive executive team and said, “2021 has been a very strong year for Pipedrive as we have focused on understanding and serving customers, and driven high revenue growth. As we head into an exciting 2022, we welcome two new faces to the executive team, and I am certain that Shaun and Agur’s extensive experience will accelerate us into our next chapter of innovation and growth.”

About Pipedrive

Founded in 2010, Pipedrive is the sales-first CRM and intelligent revenue management platform for small businesses. Today, Pipedrive is used by revenue teams at more than 95,000 companies worldwide. Pipedrive is headquartered in New York and has offices across Europe and in the US. The company is backed by a majority holder Vista Equity Partners, and Bessemer Venture Partners, Insight Partners, Atomico, DTCP, and Rembrandt Venture Partners. Learn more at www.pipedrive.com.

Contacts

Press contact:
Mariliis Beger
+372 5205279
[email protected]

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
How Genesys and AWS Are Redefining AI-Driven Customer Engagement
July 24, 2026
Article
Article

How Genesys and AWS Are Redefining AI-Driven Customer Engagement

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Genesys Cloud's expanded AWS partnership leverages agentic AI to transform enterprise customer engagement and enable autonomous interactions at scale....
So This Is How AIs Attack- Observations From the OpenAI & Hugging Face Incident
July 24, 2026
Article
Article

So This Is How AIs Attack: Observations From the OpenAI & Hugging Face Incident

Fernando Montenegro and Mitch Ashley, VPs at Futurum, read the OpenAI and Hugging Face agentic incident as a live test of enterprise readiness to detect and contain AI agents that go off-goal...
Nokia Q2 FY 2026 Optical Strength Positions Nokia for the AI Buildout
July 24, 2026
Article
Article

Nokia Q2 FY 2026: Optical Strength Positions Nokia for the AI Buildout

Futurum Research analyzes Nokia’s Q2 FY 2026 earnings, focusing on AI and cloud order strength, optical and IP demand, AI-RAN timing, and supply constraints....
Texas Instruments Q2 FY 2026 Earnings Climb on Broad-based Analog Growth
July 24, 2026
Article
Article

Texas Instruments Q2 FY 2026 Earnings Climb on Broad-based Analog Growth

Brendan Burke, Research Director at Futurum, reviews Texas Instruments' Q2 FY 2026 earnings, the broad industrial recovery, doubling data center revenue, and automotive re-acceleration....
Latest Research:
Redefining Creative Workflows in the AI Era
July 21, 2026

Redefining Creative Workflows in the AI Era

In Redefining Creative Workflows in the AI Era, completed in partnership with Adobe, Futurum Research examines how organizations are moving beyond isolated AI productivity gains toward unified creative platforms that...
The Governance Gap Why Scaling AI Requires More Than Monitoring
July 15, 2026

The Governance Gap: Why Scaling AI Requires More Than Monitoring

In our latest market brieft, The Governance Gap: Why Scaling AI Requires More Than Monitoring, completed in partnership with IBM, Futurum Research examines why AI governance must evolve from periodic...
The Rise of the Super Agent: How Agentic AI Is Reshaping the Enterprise
July 13, 2026
Research
Research

The Rise of the Super Agent: How Agentic AI Is Reshaping the Enterprise

In our latest Market Brief, The Rise of the Super Agent: How Agentic AI Is Reshaping the Enterprise, completed in partnership with Lenovo, Futurum Research examines how autonomous AI systems...

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.