JERUSALEM, Nov. 30, 2021 /PRNewswire/ — Joyned, a SaaS platform empowering retailers to provide social shopping experiences directly to their consumers rather than through third-party social platforms, announced today the beta launch of its new Joyned Insights’ data product named “Tune In.” The large-scale dynamic focus group platform will enable retailers to see what consumers are thinking about products, allowing them to understand why they do or do not buy a product or service and respond in real-time, before a purchase is made.
“The ability to see organic comments about specific products is incredibly powerful. Joyned Insights’ ‘Tune In,’ allows our clients to react and respond on so many levels, including marketing, merchandising, pricing and more. They can proactively manage their product line and business in real-time,” said Jonathan Abraham, CEO, Joyned. “Whereas online customer reviews come after the fact — and are often suspect — Tune In facilitates real-time, actionable feedback. This kind of data is a game changer and we can’t wait to put it in our partners’ hands.”
By leveraging natural social engagement, Joyned provides its merchant partners with highly qualified organic website traffic, while increasing profitability and lowering acquisition costs. Moving shopping-related social activity off of traditional social media platforms and onto retailers’ own websites and eCommerce platforms lowers customer acquisition costs, optimizes conversion rates, and builds loyalty. Retailers have experienced an overall sales increase as high as 6%-15% after users invited their friends to engage using Joyned, as well as up to a 250%+ retention rate and a 40%+ increase in traffic for those who clicked to use the platform.
Joyned is GDPR compliant, fully sanitizes and anonymizes data before delivering it, and doesn’t hold any PII (personally identifiable information). The Company only holds information including CTR, conversion rate, shares, group sizes, etc. that ensures its product provides the best results and optimizes corporate retail clients’ conversion rates.
About Joyned
Joyned is the only social marketing platform that allows merchants to own the entire shopper journey and helps them leverage natural social engagement for better business results. It empowers retailers to capture and grow their customers through social media on their own sites, reducing reliance on third-party social media platforms. With Joyned, online retailers can offer their customers a way to seamlessly connect, share ideas and complete their paths to purchase, while providing shoppers with the ability to shop collaboratively on their favorite eCommerce and shopping sites.
Author Information
As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.
She brings more than 20 years of experience in technology research and marketing; prior to her current role, she was a Research Analyst at Omdia, authoring market and ecosystem reports on Artificial Intelligence, Robotics, and User Interface technologies. Sherril was previously Manager of Market Research at Intrado Life and Safety, providing competitive analysis and intelligence, business development support, and analyst relations.
Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.
