Insight Type: Market Coverage

SaaS Giant Unveils Pay Now, Snapchat for Commerce, Reorder Portal, and Order Support Features to Enable the Efficient Creation of Purchasing Experiences Across Channels
Keith Kirkpatrick, Research Director at The Futurum Group, covers Salesforce’s enhancements to its Commerce Cloud offering, which include support for in-channel purchasing experiences, AI-driven reordering tools, AI-powered service-to-commerce tools, and the ability to create Snapchat ads on the platform, and discusses how these tools can drive additional revenue.
Knowledge Automation and Enhanced Digital Capabilities Integrations Are Offered
Sherril Hanson, Senior Analyst at The Futurum Group, reviews the latest partnership announcement from eGain, an integration with Talkdesk that will offer knowledge and digital capabilities to support agent productivity and workflow and provide a better customer experience.
The Futurum Group’s Ron Westfall assesses why the formation of the Network Resilience Coalition can advance improvements in the updating of hardware and software on a more consistent and systematic basis on a global basis, including supporting organizations in attaining the end-to-end visibility key to bolstering network hardware and software resilience that can advance overall cybersecurity capabilities across their networks.
The Futurum Group analyst Todd R. Weiss looks at how Arm is fighting the semiconductor skills shortage with a new education alliance that aims to find and train the next generations of skilled semiconductor workers. The Alliance brings together Arm and its partners and stakeholders from industry, education, and government to broaden the pool of workers amid a shortage of skilled labor.
Mediapolis Savings Bank and Salem Five Bank Go Live at Launch of Instant Payment Rail via Fiserv
Keith Kirkpatrick, Research Director at The Futurum Group, focuses on the recent announcement by Fiserv on the launch of FedNow, the Federal Reserve’s instant payment service, and discusses the benefits of real-time payments for customers, businesses, and payment processors.
Randy Kerns, Senior Strategist at The Futurum Group, examines Teradata’s acquisition of Stemma, a startup with Data Catalog software used to coordinate access to different sources of data, and provides insights on market implications as capabilities required for Data Platforms continue to expand.
Balto Leverages Data From Its Own Guided Calls to Find Objection and Soft Skills Trends
Sherril Hanson, Senior Analyst at The Futurum Group shares her insights into Balto’s Real-Time Index, launched in 2022 by the company’s Conversation Excellence Lab. The index takes in data from Balto’s 200 million plus guided calls and turns it into actionable insights.
The Futurum Group Industry Analyst, Michael Diamond looks at the Qualcomm and Meta partnership, in which the duo are working to optimize the execution of Meta’s Llama 2 language models directly on the device without relying on the sole use of cloud services.
Krista Macomber, Senior Analyst with The Futurum Group, covers tech giants’ commitment to the White House for safe AI usage through security testing, digital watermarking, and AI risks management while collaborating on global AI governance.
Sherril Hanson, Senior Analyst at The Futurum Group digs into the Qualtrics announcement of its next generation platform, XM/os2, offering artificial intelligence across all products to support empathy for deeper customer and employee relationships, and the ability to personalize and act at scale.
Krista Macomber, Senior Analyst at The Futurum Group, covers Microsoft’s Microsoft 365 Backup and Archive services launched at Inspire 2023, as well as the impacts of the API-based integration support for partners on the broader data protection landscape.

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