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Author: Shelly Kramer

The Futurum Group principal analyst Shelly Kramer examines the Salesforce announcement of the company’s intention to integrate Einstein GPT and Data Cloud into Flow, the company’s workflow automation suite, and explores what that means for users in terms of more rapidly being able to realize the benefits of generative AI and better serve customers in the process.
The Futurum Group’s Shelly Kramer explores news coming out of HIMSS 2023 around the partnership between Microsoft and Epic, integrating OpenAI into Epic’s EHR and the benefits for patients and business outcomes for healthcare providers that will produce.
The Futurum Group’s Chief Evangelist Shelly Kramer explores Salesforce’s recently announced Nature Positive Strategy, an addition to its Climate Action plan focusing on nature and biodiversity. This is an area of sustainability initiatives that are largely not included in corporate targets for climate change — and hopefully, these kinds of initiatives by companies like Salesforce will help change that.
The Futurum Group’s Shelly Kramer explores Zoom’s acquisition of employee experience provider Workvivo, part of the company’s continued effort to expand its offerings and showcase the company’s chops as an all-encompassing collaboration platform. With Workvivo’s expertise in connecting front-line workers, this should make a nice addition to Zoom’s family of solutions.
In this episode of the Futurum Tech Webcast, Futurum’s Shelly Kramer chats with George Koutsaftes, President and CEO of Honeywell Safety and Productivity Solutions, for a conversation about the future of warehouses, the global market for warehouse automation tech and why that’s growing so quickly, and the benefits dark warehouses can deliver for the industry.
The Futurum Groups’s Shelly Kramer examines the recently filed Center for AI and Digital Policy (CAIDP) complaint against OpenAI’s GPT-4 for violating FTC consumer protection rules.
Futurum principal analyst and chief evangelist Shelly Kramer covers the recent launch of SAP Datasphere and explores the benefits it brings to organizations, including enabling them to quickly deliver meaningful data with business context and logic intact with a business data fabric architecture that can utilize both SAP and non-SAP data.
In this episode of the Futurum Tech Webcast, Futurum principal analyst and chief evangelist Shelly Kramer is joined by Jeffrey Hausman, Product Officer at Samsara, for a conversation on digitization, AI, how organizations can (and should) think differently about data and how organizations are leveraging digitization to both solve challenges in physical operations and improve their sustainability efforts.
Futurum's Shelly Kramer explores how the Adobe Experience Platform built on Microsoft Azure serves to unify the priorities of the CTO and CMO, which ultimately facilitates the ability to serve up better customer experiences — and that’s what it’s all about.
Futurum’s Shelly Kramer takes a look at the FBI 2022 Internet Crime report for a sobering look at the most prevalent cybercrimes and their impact, financial and otherwise, on individuals and businesses.
Futurum’s Shelly Kramer takes a look at the two new features Webex has announced for Webex Meetings on iPad, including Multiple Windows and Stage Manager, which are designed to support something we all need: the ability to multitask while collaborating more effectively.
Futurum principal analyst Shelly Kramer covers the recent announcement of the Microsoft Teams certification of Cisco Board Pro and Webex contact Center advancing interoperability with Microsoft Teams.