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Author: Keith Kirkpatrick

July 25, 2025

Are Today’s Agents Actually Agentic?

Keith Kirkpatrick, Research Director at Futurum shares his insights into vendors’ use of AI agents, discusses the key elements of what it means to actually deliver agentic technology, and provides...
July 25, 2025
 

ServiceNow’s Q2 2025 Results Beat Expectations as AI Innovations Power Growth

Keith Kirkpatrick and Daniel Newman of Futurum share insights on ServiceNow’s standout Q2 2025—highlighting record AI-driven growth, top-line beats, and breakthrough workflow innovation....
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July 25, 2025
 

Alphabet’s Q2 FY 2025 Earnings Top Estimates, Led by Strong Cloud Revenue

Keith Kirkpatrick and Daniel Newman explore how Alphabet’s strong Q2 FY 2025 results reflect deepening AI integration across Search, Cloud, and YouTube, and what its $85 billion CapEx guidance says...
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July 24, 2025

Enabling the Agentic AI Ecosystem Through watsonx

In our latest Market Brief, Enabling the Agentic AI Ecosystem Through watsonx, developed in partnership with IBM, Futurum Research explores how agentic AI will redefine digital labor and enterprise workflows....
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July 23, 2025
 

SAP Delivers 28% Cloud Growth, Reaffirms FY 2025 Outlook in Q2 FY 2025

Keith Kirkpatrick, Research Director at Futurum, shares insights on SAP’s Q2 FY 2025 earnings, spotlighting AI-led cloud growth, ERP suite momentum, rising internal AI productivity, and a reaffirmed FY outlook...
July 17, 2025
 

Zoho Unveils Zia LLM, No‑Code Agent Studio, and Open Agent Interoperability

Keith Kirkpatrick, Research Director at Futurum shares his/her insights on Zoho’s latest AI announcements, including proprietary LLMs, new AI agents, an agent marketplace, and future roadmap plans....
July 9, 2025
 

Are Brands Doing Enough to Keep Up with Their Customers’ Changing Needs?

Keith Kirkpatrick, Research Director at Futurum covers Twilio’s 2025 State of Customer Engagement Report, and shares his insights into the strategies brands and software vendors must take to drive more...
July 7, 2025
 

Is Zoho’s Rural R&D Bet in Kerala a Scalable Model for Deep-Tech Innovation?

Keith Kirkpatrick, Research Director at Futurum, shares insights on Zoho’s R&D expansion in Kerala, including its robotics acquisition, startup studio partnership, and rural innovation strategy to build deep-tech capabilities in...
Transforming Workplace Experiences with Logitech + Microsoft - Six Five Media Webcast
June 27, 2025

Transforming Workplace Experiences with Logitech + Microsoft – Six Five Media Webcast

In this episode of The Six Five Media webcast, Logitech’s Rishi Kumar and Microsoft’s Sandhya Rao discuss the new meeting technologies announced at their respective events, focusing on Microsoft Copilot,...
Samsara Beyond 2025: Bringing Digital Innovations to Physical Operations World
June 27, 2025
 

Samsara Beyond 2025 – Bringing Digital Innovations to Physical Operations World

Keith Kirkpatrick, Research Director with Futurum, covers Samsara’s latest product announcements at Beyond 2025, and discusses how the vendor is bringing AI and automation to the physical operations world....
Is Adobe’s AI-Powered CXO Suite the Future of Personalized Customer Experiences
June 18, 2025
 

Is Adobe’s AI-Powered CXO Suite the Future of Personalized Customer Experiences?

Keith Kirkpatrick, Research Director at Futurum, shares insights on Adobe’s CXO tools - GenStudio, LLM Optimizer, Agent Orchestrator, and Firefly updates - designed to unify content creation and scale AI-driven...
Will Voice Channel Enhancements Pave the Way for Better CX and EX?
June 16, 2025

Will Voice Channel Enhancements Pave the Way for Better CX and EX?

Keith Kirkpatrick, Research Director at Futurum, shares his insights around the use of AI-powered accent-neutralization technology and discusses the key vendors offering solutions and the technology’s impact on both CX...

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