Glance Receives Frost & Sullivan 2021 Product Leadership Award

Guided CX Provider is Lauded for Excellence in Visual Engagement

WAKEFIELD, MA / ACCESSWIRE / December 9, 2021 / Glance (www.glance.net), a leading provider of human guided customer experience solutions that enable enterprises to deepen customer relationships and transform digital interactions, announced that it has been named a recipient of Frost & Sullivan’s 2021 Product Leadership Award. The company was selected for its vision, leadership, and success in creating and providing groundbreaking embedded Guided CX solutions that improve customer experiences, increase sales, lower operating costs, and strengthen brand loyalty. The award was presented to Glance chief executive officer Tom Martin at black tie gala in Orlando, Florida last night.

In its evaluation of Glance, Frost & Sullivan analysts Alexander Michael and Federico Teveles rated the company’s solutions and market traction in relation to evolving business imperatives, such as the accelerated demand for digital commerce, automated customer service trends, customer expectations, and the need for businesses to integrate automated and human-based tools to improve customer journeys. Frost & Sullivan determined that Glance’s visual engagement solutions continue to lead the market by delivering highly relevant cloud-based capabilities that provide measurable business outcomes. These include increased conversion and close rates, higher customer satisfaction scores, shorter sales cycles, and greater retention. Frost & Sullivan also found that Glance’s unique architecture that works across all browsers and devices-combined with its stringent security protocols-make it an ideal solution for industries like financial services, healthcare, government, and e-commerce.

“Frost & Sullivan is one of the world’s most respected market research firms, and we are honored that Glance was selected for its prestigious 2021 Product Leadership Award,” said Martin, “Our entire development, engineering, and sales organizations all deserve congratulations for this achievement. One of Glance’s company core tenets is that our solutions must always work, every time, as our customers are changing the way they do business and engage with their customers. Our product and sales teams continue to invest countless hours to ensure our customers maximize the benefits they receive from our solutions. We are grateful for their passion and commitment, and anticipate that their efforts will result in our continued leadership in Guided CX for the most innovative enterprises.”

Glance enables businesses to seamlessly integrate real-time visual customer assistance and expert consultation into digital apps and websites through cobrowse, screen share, and video technology. Knowledge workers, advisors, and customer service personnel can instantly join customers in the digital interaction to provide human-to-human assistance that creates empathy, improves customer satisfaction, increases productivity, lowers operating costs, generates more transactions, and extends brand loyalty. Unlike third-party video meeting solutions, Glance collaboration sessions are embedded directly within the branded website or app, creating an in-brand, friction-free, and secure digital experience for consumers and staff.

In addition, Glance’s proven and secure cloud-based technology is compatible with all major browsers, operating systems, and devices, and can be integrated with popular CRM, contact center, document management, and business communications platforms. Glance’s technology is completely secure, and complies with data privacy mandates in financial services, healthcare, and other regulated industries.

“The efficiency and loyalty-building benefits associated with visual engagement are strong. Since the beginning of 2020, visual engagement has become a fundamental expectation almost overnight,” noted Frost & Sullivan’s Alexander Michael. “Frost & Sullivan believes Glance is exactly the right product at the right time for organizations that wish to enhance customer journeys, reduce customer effort, and create a better, more rewarding experience for customers and agents.”

About Glance Networks

Glance enables mid-to-large enterprises to engage customers easily in their digital environments. Glance’s branded, in-the-moment web, mobile, and in-app Guided Customer Experiences (Guided CX) increases customer satisfaction, ensures brand loyalty, and drives innovative new revenue streams. The world’s largest enterprises trust Glance’s Guided CX technology to empower customer-first teams to securely see, show, and share anything online with a click of a button. With integrations into enterprise platforms such as Salesforce, Microsoft, Twilio, Genesys, and ServiceNow, Glance leverages existing workflows to enable in-the-moment human guidance that delights customers and optimizes business performance. Discover the power of Guided Customer Experiences at http://www.glance.net.

Public Relations Contact:

Glenn Goldberg
Chief Executive Officer
Parallel Communications Group
516-705-776-3282
[email protected]

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
Qodo Gives Teams Full Control Over AI Code Review Signal
August 25, 2026
Article
Article

Qodo Gives Teams Full Control Over AI Code Review Signal

Qodo released Advanced Configurations, enabling engineering teams to control how AI-generated code review findings are grouped, ordered, labeled, and routed into pull requests—addressing the need for actionable rather than noisy AI assistance....
FPT IS Delivers AI-Embedded Union App in Two Weeks
August 25, 2026
Article
Article

FPT IS Delivers AI-Embedded Union App in Two Weeks

FPT IS completed an AI-Embedded Union App in just two weeks for Ho Chi Minh City's Công dân số platform, reaching one million users. The app delivers AI-assisted labor law lookup, welfare...
EU Age Verification App: A €2M Lesson in Misplaced Security Spend
August 25, 2026
Article
Article

EU Age Verification App: A €2M Lesson in Misplaced Security Spend

The European Commission's €2M age verification app was twice bypassed in four months because security spending focused on obfuscation rather than attestation, revealing procurement failures in prioritizing controls....
Latest Research:
How Intel 18A-P Transistor Breakthroughs Shape Diamond Rapids CPU Design
August 24, 2026
Research
Research

How Intel 18A-P Transistor Breakthroughs Shape Diamond Rapids CPU Design

In our latest thought leadership brief, Intel 18A-P Transistor Breakthroughs Shape Diamond Rapids CPU Design, completed in partnership with Intel, The Futurum Group examines the silicon-validated data behind Intel's 18A-P...
From Experimentation to Execution: Platform Engineering for Scalable Generative AI
August 10, 2026
Research
Research

From Experimentation to Execution: Platform Engineering for Scalable Generative AI

In our latest thought leadership report, From Experimentation to Execution: Platform Engineering for GenAI, completed in partnership with Red Hat, Futurum Research covers why enterprise GenAI initiatives stall before reaching...
August 5, 2026

Orchestrating IT at Global Scale How IBM Consulting Enabled Nestlé’s AI-Driven Delivery Model

In our latest case study, Orchestrating IT at global scale: How IBM Consulting enabled Nestlé's AI-driven delivery model, completed in partnership with IBM, Futurum Research examines how Nestlé consolidated a...

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.