Copilot + PCs Ship

Copilot + PCs Ship

The Six Five team discusses Copilot + PCs ship.

If you are interested in watching the full episode you can check it out here.

Disclaimer: The Six Five Webcast is for information and entertainment purposes only. Over the course of this webcast, we may talk about companies that are publicly traded and we may even reference that fact and their equity share price, but please do not take anything that we say as a recommendation about what you should do with your investment dollars. We are not investment advisors and we ask that you do not treat us as such.

Transcript:

Daniel Newman: Pat, our president of Signal65, one of the two babies that we’ve had together. We’re just kidding, people.

Patrick Moorhead: We ever talked about the third? So by the way, we’ve got Six Five Media. We have Signal65 labs and we have Signal65 economics.

Daniel Newman: Yeah. Yep, yep, yep. Two babies. One has already had its own baby, but the bottom line is that Ryan Shrout, Signal65 president, was out at a Best Buy taking pictures, checking out the store displays, but the Copilot+ PCs were front and center in Best Buys around America this week. And what I heard, Pat, was the early data, the whispers are volume was good. There was a lot of enthusiasm, a lot of excitement. We may have bought a few hundred of them at the Signal65 for our labs, but strong demand, strong display, strong interest. You saw Satya tweeting about it and Pavin tweeting about it. You saw Christiano Amon tweeting about it, and this is that first wave. Now, of course, like I said, there’s the debates about Intel and Meteor Lake and it being an AI PC, but this is the Copilot+ PC, the certified edition.

This was the moment it came into market, Pat, big thing. There’s been three waves of announcements here. So it was important but tempered in that way because we had the Microsoft build moment and then we had the Computex moment, and then now we had the actual go live moment. I always joke, Pat, that when you would acquire a company, and I’ve done a little bit of that over the last few years, you only get to announce it once. So you either announce the deal as struck or you announce the deal as closed, but you can’t really announce both. But this is such an exciting moment. They’ve actually managed to announce it three times. And so we are in a new era. This is by the way, when Pat and I have been talking about the consumption layer. This is one of those key consumption layers, not just selling the PCs, but what people are going to do with these LLMs on devices.

The apps they’re going to be able to buy, whether it’s Adobe subscriptions that are going to work better, whether it’s enterprise tools, whether it’s improving our social media or video consumption experiences. This is where money gets made in those second, third, and fourth layers of AI beyond the core infrastructure that NVIDIA is creating. So this is a really cool moment. So we’re going to get a wave of revenue streams for companies that are one in two tiers removed, the OEMs, the ODMs, the builders, the creators of PCs and devices. And now we’re going to start to see the ISVs and the app builders for both consumers and enterprises and small businesses starting to be able to capitalize on more AI compute power sitting on the device. It’s not all in the data center. And so a big moment, Pat, it is exciting. I look forward to seeing the numbers beyond the first day to see, because this has also, Pat, the difference of is this a Vision Pro plus, Vision Pro moment?

Patrick Moorhead: You got two minutes, buddy.

Daniel Newman: Vision Pro moment, or is it I’m on the way out. I’m turning it over to you. Or is this the beginning of a wave of really big numbers? I think it’s the latter.

Patrick Moorhead: Yeah. I got to tell you, I’m going to read a text that I got from an unnamed source related to Surface sales, some retail saying it’s their biggest PC pre-order ever, higher than any Mac release ever. So yeah, there are definitely some volumes here. So seven folks shipped. You had Microsoft with Surface, ASUS, Dell, HP, Lenovo, Acer, Samsung. Shame on you, ASUS, for breaking the embargo and shipping your units out earlier than you were supposed to. I’m glad to say that the early reviews are looking great. First of all, let’s pat Ryan in the back, review tests are showing how accurate the Signal65 testing was, and you’re seeing a 50 to 60% multi-threaded CPU advantage over Apple. That sure lowers in single core. I’m sure there’s some value in single core, but not a ton. The ridiculous battery life, it’s ridiculous, like 25 hours. Some people just leaving it at home. And I know we’ve heard that every single year for the past 10 years, but it’s true this time. Software compatibility. I need to do a double click on that. There were some, you knew any driver related stuff, like some outdated Kaspersky, which by the way is being banned here in North America. But stuff like games.

Daniel Newman: I spoke with him. I was on stage with Kaspersky at Sea Bit.

Patrick Moorhead: Interesting.

Daniel Newman: I thought that was cool. I don’t know if you-

Patrick Moorhead: Yeah, no, for sure. So final comments here. Sorry Dan, just trying to work this in before my next meeting. Kudos to Qualcomm and Microsoft. Herculean effort. Three to four years you have to place these bets, but you stuck the landing. Now, I am selfishly disappointed by recall being pulled back. I’m not convinced it’s insecure. I feel like the company overreacted, get it into Windows Insider now.

Author Information

Daniel is the CEO of The Futurum Group. Living his life at the intersection of people and technology, Daniel works with the world’s largest technology brands exploring Digital Transformation and how it is influencing the enterprise.

From the leading edge of AI to global technology policy, Daniel makes the connections between business, people and tech that are required for companies to benefit most from their technology investments. Daniel is a top 5 globally ranked industry analyst and his ideas are regularly cited or shared in television appearances by CNBC, Bloomberg, Wall Street Journal and hundreds of other sites around the world.

A 7x Best-Selling Author including his most recent book “Human/Machine.” Daniel is also a Forbes and MarketWatch (Dow Jones) contributor.

An MBA and Former Graduate Adjunct Faculty, Daniel is an Austin Texas transplant after 40 years in Chicago. His speaking takes him around the world each year as he shares his vision of the role technology will play in our future.

Related Insights
How NVIDIA is Building a Critical Safety Layer for Physical AI
July 7, 2026

How NVIDIA is Building a Critical Safety Layer for Physical AI

Olivier Blanchard, Research Director at The Futurum Group, examines NVIDIA Halos for Robotics and whether a unified safety architecture could become a foundational requirement for scaling physical AI in industrial...
Does Qodo's Codebase-Wide Enforcement Redefine What 'AI Code Review' Means?
July 7, 2026

Does Qodo’s Codebase-Wide Enforcement Redefine What ‘AI Code Review’ Means?

Qodo's full codebase context approach positions it as a pre-merge quality gate, addressing enterprise reliability concerns that have slowed AI adoption in software engineering workflows....
Qualcomm's Snapdragon Reality Elite Ups the Stakes for Spatial AI
July 6, 2026

Qualcomm’s Snapdragon Reality Elite Ups the Stakes for Spatial AI

Olivier Blanchard, Research Director & Practice Lead, Intelligent Devices at Futurum, Qualcomm's Snapdragon Reality Elite positions the chipmaker as a spatial AI leader, enabling on-device processing for mixed reality experiences....
SAP's Dremio Acquisition
July 6, 2026

SAP’s Dremio Acquisition Provides Agentic AI Data Foundation

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, SAP's Dremio acquisition strengthens its Business Data Cloud and agentic AI roadmap, enabling analytical workloads across SAP...
Infineon's €5 Billion Dresden Fab Reshapes the Global Power Semiconductor Supply Chain
July 6, 2026

Infineon’s €5 Billion Dresden Fab Reshapes the Global Power Semiconductor Supply Chain

Brendan Burke, Research Director at Futurum, examines how Infineon's Dresden fab doubles capacity in tight power/analog markets, raising questions about pricing power and potential oversupply risks....
NVIDIA DSX Promises More Revenue per Gigawatt. Who Actually Captures It?
July 6, 2026

NVIDIA DSX Promises More Revenue per Gigawatt. Who Actually Captures It?

Brendan Burke, Research Director at Futurum, analyzes how NVIDIA's DSX design and revenue sharing model increase token efficiency and capture recurring value from AI infrastructure deployments....

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.