Featured Person: Shelly Kramer

April 29, 2022

mdiamond@futurumresearch.com

Market Coverage

Meta and Ray-Ban Stories Announce Smart Glasses Rolling Out in New Markets and New Colors

Futurum analysts Shelly Kramer and Michael Diamond explore the announcement by Meta and Ray-Ban Stories that Ray-Ban smart glasses are rolling out in new markets, with new color offerings, and more importantly, why this is an important move for Meta in its quest to remain relevant with a younger creator/influencer demographic.

Artificial Intelligence Devices, CIO Insights

April 27, 2022

Shelly Kramer

Market Coverage

Newly Unveiled Google Cloud Consumption Packs are Designed to Accelerate Cloud Adoption

Futurum’s principal analyst Shelly Kramer takes a look at Google Cloud’s release of nine consumption packs designed to accelerate cloud adoption for partners and their clients, and the impact of Google Cloud’s facilitation of the journey to the cloud.

CIO Insights, Hybrid Cloud, Infrastructure, and Operations

April 27, 2022

Shelly Kramer

Market Coverage

T-Mobile Seeks Authorization for 6 GHz Band Wi-Fi Testing

Futurum’s principal analyst Shelly Kramer responds to T-Mobile’s initiative to test Wi-Fi capabilities and performance within unlicensed portions of the 6 GHz band spectrum, with analysis of the company’s intentions and innovative potential.

CIO Insights

April 26, 2022

Ron Westfall

The 5G Factor

The 5G Factor: AT&T and Northrop Grumman, Intel Lockheed, DOD $600M for 5G Testbeds, HPE RAN Automation, Mavenir and Aspire, Qualcomm and O-RAN, Cisco and Verizon

In this episode of The 5G Factor, a Futurum Tech Webcast focused on all things 5G, analysts Shelly Kramer and Ron Westfall take a look at what’s happening across the 5G ecosystem. Today’s show focused on partnerships and 5G focused initiatives between AT&T and Northrop Grumman, Intel and Lockheed, Mavenir and Aspire, Cisco and Verizon, along with a look at Qualcomm’s efforts in providing security requirements and best practices for the O-RAN Alliance, and news of the $600M award by the DoD to vendors including AT&T, Ericsson, Nokia, Federated Wireless, and others earmarked for 5G testbed R&D.

CIO Insights

April 26, 2022

Shelly Kramer

Market Coverage

Ogilvy UK Takes a Stand for Authenticity in Influencer Marketing

Futurum’s lead analyst Shelly Kramer responds to Ogilvy UK’s plan to phase out collaboration with influencers who edit their faces and bodies with insight into the social impact of authenticity and diversity in modern marketing practices.

Artificial Intelligence Devices, Enterprise Applications, Sustainability, Markets, and Policy

April 25, 2022

Shelly Kramer

Market Coverage

New Bipartisan Healthcare Cybersecurity Act Aims to Improve Protection Efforts

Futurum principal analyst Shelly Kramer examines cybersecurity concerns facing healthcare institutions with insight into the potential impact of the recently-introduced bipartisan Healthcare Cybersecurity Act on those organizations and the public.

Cybersecurity, Semiconductors, Sustainability, Markets, and Policy

April 25, 2022

Shelly Kramer

Market Coverage

Nike’s Metaverse Store Paves a Pathway into the Future

Futurum principal analyst Shelly Kramer explores Nike’s entrance into the metaverse with its virtual store Nikeland, taking a look at the innovative opportunities it opens up for ecommerce, virtual products, and a new kind of brand engagement for Nike customers.

Artificial Intelligence Devices, CIO Insights

April 22, 2022

Shelly Kramer

Market Coverage

ServiceNow Publishes 2022 Global Impact Report Detailing ESG Progress

Futurum’s principal analyst Shelly Kramer takes a dive into ServiceNow’s 2022 Global Impact Report with insight into the importance of setting and achieving ESG goals for sustainability, responsible business leadership, and company culture.

Environmental, Social, Governance, Sustainability, Markets, and Policy

April 22, 2022

Shelly Kramer

Futurum Tech Webcast

Sustainability: The New Business Imperative – Futurum Tech Webcast Interview Series

In this episode of the Futurum Tech Webcast, Interview Series, Futurum principal analyst Shelly Kramer sits down with SAP’s Amanda Mountain, Global Vice President of SAP Digital Commerce for a conversation on Earth Day 2022 about all things sustainability. Sustainability is, without question, the new business imperative, and in this webcast we shared some interesting research about customer thoughts on sustainability, advice on how organizations can plan their sustainability initiatives, and technology solutions designed to help speed progress on the sustainability front along.

CIO Insights, Sustainability, Markets, and Policy

April 22, 2022

Shelly Kramer

Video Research Note

The NTIA and the DoD Develop The 5G Challenge Event, a 5G Competition Designed to Spur the Development of 5G

Excerpt: In this video vignette from a recent episode of The 5G Factor, our series devoted to all things 5G, analysts Shelly Kramer and Ron Westfall discuss The 5G Preliminary Challenge, a 5G competition conceived by the NTIA and the U.S. Department of Defense, designed to spur the development of 5G, with a total prize purse of up to $3 million to be awarded.

CIO Insights

April 21, 2022

Ron Westfall

Research Report

MySQL HeatWave Delivers Round Three of Knockout Benchmarks and Customer Validation

Our newest white paper, MySQL HeatWave Delivers Round Three of Knockout Benchmarks and Customer Validation — done in partnership with Oracle — offers a look into what MySQL HeatWave ML provides customers and how it is positioned to meet the topmost demands of our current data environment.