Menu

Company: Zendesk

Will Zendesk’s Forethought Acquisition Enable True Agentic Resolutions
March 12, 2026

Will Zendesk’s Forethought Acquisition Enable True Agentic Resolutions?

Keith Kirkpatrick, VP & Research Director at Futurum, covers Zendesk's proposed acquisition of Forethought, and discusses its impact on Zendesk’s Resolution Platform, outcome-based pricing models, and other SaaS competitors offering...
The Future of AI-Driven Service Operations
December 9, 2025

The Future of AI-Driven Service Operations

In our latest market brief, The Future of AI-Driven Service Operations, completed in partnership with Zendesk, Futurum Research explores the demand drivers behind AI-enabled service transformation and the ways organizations...
Is Zendesk’s AI Voice Expansion Enough to Disrupt the Contact Center Market?
May 23, 2025

Is Zendesk’s AI Voice Expansion Enough to Disrupt the Contact Center Market?

Keith Kirkpatrick, Research Director at Futurum, explores Zendesk’s completed acquisition of Local Measure and what it means for enterprise contact centers and AI voice deployment....
Will Zendesk’s Resolutions-Driven Strategy Resonate With Customers?
April 1, 2025

Will Zendesk’s Resolutions-Driven Strategy Resonate With Customers?

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on Zendesk Relate, announcing the company’s Resolution Platform, Employee Service Suite, and the full embrace of an outcome-based pricing...
Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions
February 27, 2025

Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions

Keith Kirkpatrick, Research Director at The Futurum Group, analyzes Zendesk’s acquisition of Local Measure and its impact on AI-powered contact centers, enterprise growth, and AWS integration....
How AI is Transforming the Economics of Customer Service
February 3, 2025

How AI is Transforming the Economics of Customer Service

In our latest brief, How AI is Transforming the Economics of Customer Service, completed in partnership with Zendesk, The Futurum Group explores how AI is revolutionizing customer support by automating...
Enterprising Insights: Episode 40 - Wrapping up Smartsheet Engage and Zendesk AI Summit
October 17, 2024

Enterprising Insights: Episode 40 – Wrapping up Smartsheet Engage and Zendesk AI Summit

Keith Kirkpatrick shares his insights on the key developments and their potential impact on businesses from the recent Smartsheet Engage and Zendesk AI Summit. Dive into the discussion for a...
Will Zendesk’s New AI Tools Deliver Better Service to Customers and Workers?
October 15, 2024

Will Zendesk’s New AI Tools Deliver Better Service to Customers and Workers?

Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into the new announcements from Zendesk, and discusses the benefits for its customers. He also discusses the company’s solid...
Zendesk Ventures Launches Fund to Drive AI-First CX Innovation
October 1, 2024

Zendesk Ventures Launches Fund to Drive AI-First CX Innovation

Keith Kirkpatrick, Research Director at The Futurum Group, shares insights on Zendesk’s new venture fund, launched to support AI-driven startups such as PolyAI and unitQ, aiming to revolutionize customer experience...
Enterprising Insights: Episode 36 – Enterprise Application Pricing Shifts
September 12, 2024

Enterprising Insights: Episode 36 – Enterprise Application Pricing Shifts

In this episode of Enterprising Insights, Futurum Group Research Director Keith Kirkpatrick discusses the shifting pricing models used by SaaS vendors, in response to the growing use of automation and...
Zendesk Announces Outcome-based Pricing Model for AI Agents
August 30, 2024

Zendesk Announces Outcome-based Pricing Model for AI Agents

Keith Kirkpatrick, Research Director with The Futurum Group, shares his insights on Zendesk’s announcement of outcomes-based pricing for its gen AI-powered agent technology, and discusses the challenges and opportunities for...
Enterprising Insights: Episode 35 – Fall Conference Season Preview
August 29, 2024

Enterprising Insights: Episode 35 – Fall Conference Season Preview

In this episode of Enterprising Insights, Futurum Group Research Director Keith Kirkpatrick discusses the fall conferences and events he is attending, and provides an overview of the information he hopes...

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.