STG, Momentive, Zendesk, and Capillary Tech in M&A and Funding News

Investor Consortium Completes Acquisition of Momentive Global An investor consortium led by Symphony Technology Group (STG) has completed the acquisition of Momentive Global, the maker of the survey platform SurveyMonkey, in an all-cash transaction valued at approximately $1.5 billion. The acquisition was first announced earlier this year on March 13, and was approved by a […]

CX Customer Wins for Vonage, SAP Emarsys, Twilio, Concentrix Brazil, and Genesys

Vonage is Chosen by KDDI Web Communications to Advance Digital Transformation and Customer Engagement for Businesses in Japan Cloud communications provider Vonage announced a new collaboration with KDDI Web Communications to bring the Vonage Communications Platform (VCP) to customers in Japan, targeting this autumn. The collaboration will see Tokyo-based KDDI moving its business to Vonage to […]

CX Customer Wins for Oracle, ASAPP Financial, IrisCX, WorkJam, and FullStory

Oracle Cloud Helps Prada Group Elevate CX Oracle is deploying its cloud-based retail solutions at the Prada Group, the Italian luxury fashion house specializing in leather handbags, shoes, ready-to-wear, and fashion accessories. Through the mobile deployment of Oracle Retail Xstore Point-of-Service (POS) and Oracle Retail Customer Engagement Cloud Service, Prada can collect customer preferences and purchase habits as […]

CX M&A and Funding News on Edenred, Enghouse, Axim, HelloTeam, and Kustomer

Edenred Acquires Reward Gateway for £1.15 Billion France-based employee fintech firm Edenred has acquired Reward Gateway, an employee engagement company headquartered in Boston, for £1.15 billion ($1.39 billion) from funds managed by Abry Partners and Castik Capital. The joining of the two global offerings will provide end-to-end employee services, from digital employee benefits, employee savings, and recognition and rewards […]

New CX Research from Deloitte Digital, UserTesting, Vonage, Alchemer, and Balto

Deloitte Digital: Contact Center Operations Are Changing, and Leaders Are Being Responsive New realities are driving the transformation of contact center operations, and service organizations are building new pathways toward better service quality, scalability, and cost, reveals the new report, 2023 Global Contact Center Survey, from digital creative consultancy Deloitte Digital. Among the trends of […]

CX Customer Wins for 8×8, MoEngage, eGain, WebEngage, and Salesforce

8×8 Helps Welsh Water Turn on the Tap 8×8, the enterprise communications firm from Campbell, California, says its CPaaS Video Interaction API is being deployed by water services company Welsh Water to improve the public utility’s efficiency and productivity, while also delivering faster service resolution for enhanced CX. A not-for-profit company supplying drinking water and […]

CX Customer Wins for SugarCRM, goHappy, Qualtrics, Doxim, and MoEngage

CX customer wins and case studies

SugarCRM to Help Australia’s Barnardos Care for Vulnerable Children SugarCRM has been selected by Barnardos, one of Australia’s largest children’s charities, to help the organization carry out its mission of caring for children at risk of abuse and neglect. With a much-lauded AI-driven customer relationship management (CRM) platform, Silicon Valley-based SugarCRM will also help Barnardos […]

Airship Launches No-Code App Experience Editor

Mobile app experience provider Airship recently unveiled App Experience Editor, a no-code native app editing engine, as part of move to innovate and upgrade the company’s App Experience Platform. The new utility, together with Airship enhancements in email marketing, cross-channel journey orchestration, and intelligent content creation, will enable app teams to create and deploy app […]

Customer Wins for Agillic, UKG, FullStory, NICE, and Feedtrail

CX customer wins and case studies

Denmark’s Agillic is the Choice of Touring Specialist Greenland Travel Danish software firm Agillic has been selected by tour operator Greenland Travel to enhance its marketing efforts and create tailored travel experiences for customers. With the Agillic omnichannel marketing automation platform, Greenland Travel intends to reach customers in a more targeted fashion, creating seamless CX […]

New Research from Merkle, Conduent, ManageEngine, Airship, and NTT Data

Merkle: New B2B Superpowers Index Report Unveils Findings Safety, trust, and CX are crucial for achieving success in a competitive business-to-business (B2B) marketplace, reveals the 2023 B2B Superpowers Index, a research report from Merkle that aims to support B2B brands in developing strategies for the future. In its third edition, the report reveals profound shifts […]

New Acquisitions for Interact, Edenred, Nextiva, and Capillary; Funding for Savio

Interact Software Acquires Sideways 6 to Boost Employee Engagement Intranet solution provider Interact Software is acquiring Sideways 6, the software company that harnesses employee ideas to help companies increase employee engagement. Financial details of the transaction are not available, but the acquisition comes at a time when enterprise firms are seeking ways to increase employee […]

Tealium Unveils Consent Integrations for Integration with Market-Leading CMPs

Tealium, a provider of a customer data platform (CDP) and data orchestration tools, has launched a new feature called Consent Integrations for Tealium iQ (TiQ), the company’s tag management solution. Offering plug-and-play integration capabilities with some of the world’s more prominent consent management platforms (CMPs), Consent Integrations supports global enterprises in delivering more personalized and […]

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The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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