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Author: Alex Gaw

Partners Include FSIoffice, University of Melbourne, and Asics
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for SugarCRM, Cognizant, and BlueConic in their partner initiatives with FSIoffice, the University of Melbourne, and Asics.
Topics Include AI-Driven Marketing, the Importance of First Impressions, and US Citizen Satisfaction with Federal Government Services
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Optimove, Hotjar, and American Customer Satisfaction Index (ACSI).
Topics Include Struggles of Insurers with Digital, Consumer Expectations of Digital, and Challenges Marketers Face with Digital
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from J.D. Power, Cisco, and Acquia.
Acquired Companies Include WonderPush and Octolis, Formsite, and Pingboard
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest M&A developments on the CX front, with new acquisitions by Brevo, Formstack, and Workleap.
Companies Acquired Include Clearbit, EngageSmart, Plum Voice, and PUSHTech Also: New Funding for Cogito
Alex Gaw, Contributing Analyst at The Futurum Group, rounds up the latest CX M&A and funding news with HubSpot, Vista Equity Partners, Sharpen Technologies, Cendyn, and Cogito.
Topics Cover Generative AI and Software, Top Consumer Experience Trends for 2024, and Social Media Shopping
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Capgemini, Qualtrics, and Disqo.
Partners Include Oodle Car Finance, Virgin Group, and NatWest
Alex Gaw, Contributing Analyst at The Futurum Group, examines initiatives from CX providers NICE, Workvivo, and IBM with their respective partners Oodle Car Finance, Virgin Group, and NatWest Bank.
Acquired Companies Include QBox, Rephrase.ai, Monsido, and Follow Up Boss, and Databricks Secures New Funding
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX M&A and funding news involving Cyara, Adobe, Acquia, Zillow Group, and Databricks.
Partners Include Amazon Web Services, Bayer, and DubiCars
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Salesforce, Veeva Systems, and MoEngage.
Partners Include Aer Lingus, Tonik Bank, Baptist World Aid, DIEZ, and Thesis
Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX providers Salesforce, Genesys, 8x8, Sprinklr, and Medallia.
Companies Engaged in AI-Related Initiatives Secure Additional Capital
Alex Gaw, contributing analyst at The Futurum Group, provides a roundup of the latest CX funding news involving Anysphere, AlphaSense, and Enflame.
Topics Include Generative AI, Holiday Staffing Shortages, AI and CX Success, and More
Alex Gaw, contributing analyst at The Futurum Group, provides a roundup of new and recent CX research findings from Cloudera, Verint, Talkdesk, Stanford University, and Kore.ai.