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Camberley Bates

Chief Technology Advisor

Camberley Bates

Camberley brings over 25 years of executive experience leading sales and marketing teams at Fortune 500 firms. Before joining The Futurum Group, she led the Evaluator Group, an information technology analyst firm as Managing Director.

Her career has spanned all elements of sales and marketing including a 360-degree view of addressing challenges and delivering solutions was achieved from crossing the boundary of sales and channel engagement with large enterprise vendors and her own 100-person IT services firm.

Camberley has provided Global 250 startups with go-to-market strategies, creating a new market category “MAID” as Vice President of Marketing at COPAN and led a worldwide marketing team including channels as a VP at VERITAS. At GE Access, a $2B distribution company, she served as VP of a new division and succeeded in growing the company from $14 to $500 million and built a successful 100-person IT services firm. Camberley began her career at IBM in sales and management.

She holds a Bachelor of Science in International Business from California State University – Long Beach and executive certificates from Wellesley and Wharton School of Business.

Recent Insights, NEWS & RESEARCH:

Camberley Bates at The Futurum Group, reflects on NetApp’s Intelligent Data Infrastructure across hybrid and multi-cloud environments, enhancing operational consistency and resilience.
Camberley Bates at The Futurum Group, covers the Nutanix and SIOS partnership to deliver high availability to mission critical applications.
Camberley Bates at The Futurum Group reflects on NetApp’s Intelligent Data Infrastructure across hybrid and multi-cloud environments, enhancing operational consistency and resilience.
In this episode of Infrastructure Matters, hosts Camberley Bates, Steve Dickens and Krista Macomber cover the latest from conferences: Broadcom Mainframe, NetApp AR, Splunk, and AWS re:Inforce.
Camberley Bates and Steven Dickens, Practice Leaders at The Futurum Group, highlight Broadcom’s unwavering commitment to customer value through innovative programs and strategic initiatives. They emphasize how Broadcom seamlessly integrates business objectives with customer benefits, showcasing their dedication to delivering tangible results and fostering long-term partnerships.
Camberley Bates at The Futurum Group reviews the concept and impact of the AI Factory presented at Dell Technologies World.