Clarabridge Debuts Clara the World’s First Intelligent Search Assistant for Instant CX Insights

Clara will search across all your customer feedback and interaction sources to give you the answers you need in seconds.

RESTON, VA—(PR NEWSWIRE, June 30, 2021)Clarabridge, a global leader in Customer Experience Management (CEM) for the world’s top brands, announced today its latest innovation, ClaraTM— the world’s first intelligent search assistant providing the critical answers customer experience (CX), customer engagement, and contact center teams need, right when they need them. Simply type out the specific topic, event, or trend of interest, and ClaraTM works across all customer feedback and interaction data sources to deliver visual results in a matter of seconds.

Designed with ease of use in mind, ClaraTM can be leveraged by anyone in the organization without the need for strong data or text analytics skills so that teams can focus on making more data-driven decisions fast. Clara can be accessed by all Clarabridge customers via Clarabridge Studio, its powerful CX data analytics environment.

“We have completely redesigned our search capabilities from the ground-up to accelerate productivity. Clara answers questions with visual graphs showing the latest scores, trends, performance metrics, and more,” said Fabrice Martin, Clarabridge Chief Product Officer. “These results serve as a springboard for further data exploration and analysis. We’re excited to see how Clara will help our customers, as we continue to make her smarter with enhanced AI capabilities and more.”

ClaraTM is just one of the many new features included in the Clarabridge Summer 2021 Product Release. This upcoming release further exemplifies Clarabridge’s mission to help global brands take a data-driven, human-centric approach to elevate the customer experience. Other highlights include new conversation intelligence capabilities, such as the ability to automatically evaluate the reasons behind cancellations, transfers, and holds during a customer call or chat. Understanding the “why” enables organizations to put in place effective optimization strategies that often lead to significant revenue impact or operational savings.

In addition, Clarabridge has added new pre-built connectors to integrate easily within the organization’s existing technology stack and help teams act on CX insights through automation. Clarabridge customers can now bring in data from Zendesk chats and non-conversational tickets, as well as calls and other data from Five9 and AWS S3. New outbound connectors for Qualtrics and Amazon S3 trigger workflows, alerts, and automated processes across systems to close the loop on CX issues.

Customers can expect to leverage these new features and more with general availability in August 2021.  Read more about Clarabridge’s latest innovations for CX and Digital Customer Service here.


About Clarabridge
Clarabridge, an award-winning Customer Experience Management (CEM) solution, helps the world’s leading brands take a data-driven, customer-focused approach to everything they do. Using AI-powered text and speech analytics, the Clarabridge experience management platform enables brands to extract actionable insights from every customer interaction to grow sales, ensure compliance, and increase operational efficiencies. For more information, please visit www.clarabridge.com.

Media Contact

Abby Lewis
BLASTmedia for Clarabridge
[email protected]
317.806.1900 x136

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
Meta Reopens Its Models. Is This a PC Play or a Policy Play?
August 10, 2026
Article
Article

Meta Reopens Its Models. Is This a PC Play or a Policy Play?

Nick Patience, VP and Practice Lead, AI Platforms at Futurum, examines Meta’s return to open weights with Muse Glimmer and what Mark Zuckerberg’s superintelligence letter reveals about the company’s real distribution strategy....
The End of Token Maxing Why Pragmatic AI Engineering is Replacing Frontier Models
August 10, 2026
Article
Article

The End of Token Maxing: Why Pragmatic AI Engineering is Replacing Frontier Models

Futurum analysts Brad Shimmin and Guy Currier discuss how Tokenomics and AI FinOps are forcing enterprises to abandon massive frontier models in favor of smaller, domain-specific AI endpoints governed by strict agent...
SiTime Q2 FY 2026 AI Demand and Renesas Integration Shape the Next Phase
August 10, 2026
Article
Article

SiTime Q2 FY 2026: AI Demand and Renesas Integration Shape the Next Phase

Futurum Research analyzes SiTime’s Q2 FY 2026 earnings, focusing on AI data center timing demand, Renesas timing integration, and guidance....
Conduent's Q2 2026 Results Highlight Challenges and Strategic Shifts
August 10, 2026
Article
Article

Conduent’s Q2 2026 Results Highlight Challenges and Strategic Shifts

Conduent's Q2 2026 results reveal a deliberate transformation: $234M in divestitures fund a pivot to AI-driven business process services, though thin margins leave little room for execution error....
Latest Research:
From Experimentation to Execution: Platform Engineering for Scalable Generative AI
August 10, 2026
Research
Research

From Experimentation to Execution: Platform Engineering for Scalable Generative AI

In our latest thought leadership report, From Experimentation to Execution: Platform Engineering for GenAI, completed in partnership with Red Hat, Futurum Research covers why enterprise GenAI initiatives stall before reaching...
August 5, 2026

Orchestrating IT at Global Scale How IBM Consulting Enabled Nestlé’s AI-Driven Delivery Model

In our latest case study, Orchestrating IT at global scale: How IBM Consulting enabled Nestlé's AI-driven delivery model, completed in partnership with IBM, Futurum Research examines how Nestlé consolidated a...
August 5, 2026

IBM as Client Zero: How IBM Built an Enterprise AI Orchestration Model at Global Scale

In our latest case study, IBM as Client Zero: How IBM built an enterprise AI orchestration model at global scale, completed in partnership with IBM, Futurum Research examines how IBM...

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.