Enter a realm where creativity and analytics converge, giving rise to the cutting-edge podcast, ‘Marketing: Art and Science.’ This isn’t your typical business discourse; it’s an exploration of the fusion of artistry and science that defines modern marketing. Hosted by Lisa Martin, this captivating show features conversations with the industry’s top-tier CMOs and SVPs of B2B and B2C marketing that explore customer conversion, revenue growth and innovative marketing strategies.
Join Lisa as she delves into this ever-evolving landscape, where each insight opens doors to fresh opportunities for success.
Lisa Martin shares her insights on modern MarTech with Thomas Been, CMO of Domino Data Lab. They unveil the essence of modern marketing, discuss understanding audience motivations (the art) and how to swiftly address customer needs (the science).
