Insight Type: Industry News

Combination of leading restaurant platforms will enable restaurant brands to deepen guest relationships, drive more transactions, and increase customer lifetime value

With more than two-thirds (68%) of consumers spending more money on trusted brands than on brands they don’t trust, this new research highlights the quantifiable impact trust can have on business value and offers actionable insights for B2C leaders looking to establish a more trustworthy, and therefore valuable, relationship with their core customers

Twilio Engage leapfrogs marketing automation with growth automation: combining Segment, the world’s #1 CDP, and Twilio’s digital channels in one platform to empower marketers to deliver hyper-personalization at greater speed and at B2C scale

Brands selling in Amazon’s U.S. store have grown their sales by almost 60% year over year for the 12-month period ending June 30, 2021. New tools, services, and benefits for brands include Amazon Brand Referral Bonus, Amazon Customer Engagement tool, A+ Story Cards, and the Customer Review Resolution tool

New Datasets Offer Unparalleled 360-Degree Consumer Views to Help Brands Activate their Contact Databases to Drive Online and Offline Segmentation and Predictive Models