In this episode of Enterprising Insights, Futurum Group Research Director Keith Kirkpatrick discusses his six predictions for the 2024 enterprise SaaS market, and whether he was accurate or missed the...
In this episode Keith Kirkpatrick discusses the news coming out of the Zendesk and Avaya Analyst Days, focusing on new product enhancements around AI, corporate strategy, and automation....
Keith Kirkpatrick, Research Director with The Futurum Group, covers Zendesk’s announcement of a comprehensive CX and EX offering that is powered by AI and designed to improve efficiency and productivity...
Keith Kirkpatrick, Research Director with The Futurum Group, covers Zendesk’s planned acquisition of Service Automation Provider Ultimate and discusses how certain capabilities will help drive more adoption of automated bots....
Keith Kirkpatrick, Research Director at The Futurum Group, discusses the opportunity for SaaS vendors in the mid-market, covering the differences in the buying criteria and product demands between buying types,...
Keith Kirkpatrick, Research Director at The Futurum Group, covers the launch of Marketing Cloud Edition, which helps SMB marketers leverage relevant customer data and AI....
Keith Kirkpatrick and Sherril Hanson of The Futurum Group cover Tymeshift’s latest product enhancements and discuss how they should help Zendesk meet the needs of larger customers....
Sherril Hanson, Senior Analyst at The Futurum Group, provides insights into 2023 employee experience trends as well as a look ahead at what to expect in 2024....
Keith Kirkpatrick and Sherril Hanson of The Futurum Group provide insights into Zendesk’s announced acquisition of quality management platform provider Klaus, bringing the benefit of analytics on both human and...
Sherril Hanson, Senior Analyst at The Futurum Group, provides insights into 2023 customer experience trends as well as a look ahead at what to expect in 2024....
In this episode of Enterprising Insights, Futurum Group Research Director Keith Kirkpatrick discusses six predictions for the enterprise SaaS market, and how they will impact vendors and customers....
In this episode of Enterprising Insights, The Futurum Group Research Director Keith Kirkpatrick is joined by Craig Durr, Research Director, Collaboration, and Sherril Hanson, Principal Analyst, CX, to discuss industry...
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